Sentences with phrase «focused content marketers»

Not exact matches

The stats I'm seeing paint an interesting picture of how marketers are focusing on top - level funnel content, with a great deal of emphasis on social and blogs.

By focusing on creating high - quality content and holding themselves accountable, marketers can embrace these changes from Google and prepare for success in a new era of online advertising.

Instead of focusing on how marketers can create great content for social media, this class more focuses on how exactly to measure your social investments in terms of time, cost and opportunities.

That then frees up the marketers to focus on the «what» — compelling, well - targeted content and campaigns.

Meeting this challenge should be a major focus for enterprise content marketers who want to have an impactful strategy.

In this post, I'll walk you through the different aspects of the content blueprint and why each facet is so important for marketers to focus on.

And THAT is why Kim said marketers should focus on promoting their best content — or the top 1 to 2 %, which he calls «unicorns.»

Brian Honigman is a content marketing consultant and the CEO of Honigman Media, a consultancy focused on helping marketers and entrepreneurs see results with content marketing and social media.

Focus on those customer goals that matter most to your organization; content marketers need to keep one eye on customer needs and the other on business needs.

Fifty - eight percent of Australian content marketers surveyed always or frequently focus on creating content for their audience over their brands compared with 72 % last year — a 19 % year - over-year decrease.

While young / first - steps content marketers can learn many things from their more mature peers, one of the most striking — and encouraging — observations about those in the early phase is that 71 % agree that their organization is focused more on building long - term relationships than on getting quick results from content marketing.

As more journalists and marketers develop skillsets focused on content marketing and others notice the hiring spree in this area of marketing, more professionals will continue to cater their personal brands to adapt to roles in this niche.

Robert offers this insight to explain why more marketers say they focus on creating the right content for the right person at the right time, yet fewer report crafting content specifically for the buyer's journey: «It could be a semantical difference to some degree, but rather than the «old - school» development of content for the buyer's journey, we're seeing a focus on dynamically serving up content in the audience's time — no matter what stage they happen to be in.

We see this year - over-year drop in focus on crafting content for the buyer's journey for technology marketers, too, especially among top performers and those who say they're the least successful:

While your company should certainly have a content strategy — a strategic plan for all its content usage across the enterprise — content marketers benefit from having a strategic road map that focuses exclusively on using content to attract, acquire, and engage prospects and customers.

If you are like the 68 % of B2B and 73 % of B2C marketers who are focused on building audiences as part of their content marketing strategies, stay tuned.

Her passion is focused on helping businesses and marketers gain long term ROI through teaching content marketing and social media marketing tips and tricks.

ion's unparalleled design capabilities empower marketers and designers to selectively draw attention to conversion - focused content and calls - to - action.

Finding examples of B2B enterprise content marketers highly focused on their audiences is not as easy as you might think.

Regardless, as a content and social media focused marketer, it was interesting to hear the shift in current SEO and link building best practices.

B2B Marketers then must focus on standing out and offering intelligence that buyers seek and not mere push messaging content.

The magazine showcases how content marketers are finding success in the field, focusing on the tools, technologies and processes they use to help marketers learn new publishing skills and apply lessons to their own organizations.

Content marketers focus on «move the marketing needle,» be it anything from getting email subscribers, nurturing prospects, helping with sales, retention, etc..

[New Research] B2C Marketers Need to Give Content Marketing Time Following their successful release of their B2B content marketing benchmarks report, Content Marketing Institute has shifted their research focus Content Marketing Time Following their successful release of their B2B content marketing benchmarks report, Content Marketing Institute has shifted their research focus content marketing benchmarks report, Content Marketing Institute has shifted their research focus Content Marketing Institute has shifted their research focus to B2C.

Although written content is often the focus of marketers» content creation efforts, consumers certainly love to consume other content formats.

If you plan to be a content marketer focusing on B2B technology companies, for instance, you must also develop subject matter expertise in the industry.

Of all the segments of content marketers we've studied over the last year, technology marketers are the most focused on lead generation as a goal for content marketing.

Contently is company made by and for content marketers so it only makes sense that their blog would focus on content marketing.

We welcome strategic partnerships with industry leaders, content providers, marketers, consumer product companies, advertisers, mom or women - focused organizations, non-profits, media establishments and investors.

United States About Blog The Social Media Hat is an award - winning blog focused on helping businesses and marketers understand Content Marketing.

United States About Blog The Social Media Hat is an award - winning blog focused on helping businesses and marketers understand Content Marketing.

There are many ways to attract leads, but we focused on the strategies we determined would best attract those leads — specifically content marketers.

United States About Blog The Social Media Hat is an award - winning blog focused on helping businesses and marketers understand Content Marketing.

We focus on delivering meaningful, thought provoking content that promotes an elevated conversation on the discipline of branding & fosters community among marketers.

San Francisco, CA About Blog A daily blog focused on content marketing advice and content marketing strategy for the modern marketers.

United States About Blog The Social Media Hat is an award - winning blog focused on helping businesses and marketers understand Content Marketing.

We focus on delivering meaningful, thought provoking content that promotes an elevated conversation on the discipline of branding & fosters community among marketers.