Sentences with phrase «for reaching an audience»

Over the past few years, content marketing has become one of the most widely embraced new models for reaching audiences.

Lulu.com: What tactics work best for reaching your audience and getting them to buy your book?

Unless you have limited time and energy, I'd focus on the theme that has the clearest way of identifying and engaging with your audience — or where you already have tools, relationships, and resources in place for reaching that audience.

Used effectively, this is an extremely potent tool for reaching an audience.

«Tizra has a culture of combining a deep, profound understanding from a computer science perspective with a real interest and enthusiasm for reaching an audience with what people care about,» says Abe Dane, president and chief operating office of Tizra.

Yet I have a hard time endorsing a social - only approach when you, the author, are at the mercy of the social media tool for reaching your audience.

The best advertising programs in the marketing world use multiple channels for reaching an audience (print, online, e-mail, social media, trade shows, search engine marketing).

Not exact matches

The book, which focuses on how to bridge the chasms that occur in the transition from a market solely for innovators and early adopters to one that reaches a mainstream audience, proved to be my personal manual for building disruptive companies.

A respected research firm recently accused Facebook, for example, of «failing marketers» because content posted there reaches barely 6 % of its promised audience (and it's trending downward).

To continue reaching your target audiences, you must either step it up in terms of content or consider allocating a budget for Facebook advertising, even if it is just a small one to start.

Combined with advertisers who want ads that are more effective in the audience that they reach, the high demand for targeted ads on Instagram soars.

For some publishers such as BuzzFeed or the Washington Post, distribution and audience reach is of paramount importance, and so pushing all of your content to Facebook makes sense.

«SXSW is probably the best possible event for us to reach not only a nationwide but worldwide audience.»

Try Twitter Video Ads, Stumble Upon's Paid Discovery, Promoted Pins, + Post Ads for Google + and more to reach your target audience.

What path they choose for how to express themselves and have their book reach an audience is a very personal decision.

Of course, for many of the socially responsible companies, including Wild Planet Toys, reaching as wide an audience as possible is crucial if their mission is to be realized — it's important to spread the word as well as to bring in enough revenues to carry on.

A proven (and low - budget) technique for reaching the right audience is establishing «street cred» as an industry thought leader.

So for me I have to remember there are new people and businesses popping up all the time that have their own set of followers and how how can you try to be reaching them and just learning about new audiences and new brands and new people.

While you'll certainly reach a larger audience online, sometimes there are huge benefits from gaining a few loyal customers in the early stages of your start - up who will act as brand ambassadors for the rest of your company's life.

It sells targeted ads for other businesses and uses the data it has on its customers to better reach those ads» potential audience.

Being able to spot rising stars is also a necessity, along with a penchant for developing a celebrity's brand identity and reaching new audiences.

Mark Britt of iflix says the firm's latest effort is an attempt to reach a much bigger audience by offering content for free.

Even for publishers who reach their core audience through other forms of content (like text articles) on their own sites still see the highest rate of engagement with videos when it comes to their Facebook page.

Being connected in your field can open up opportunities for collaboration and help you reach a broader audience.

The service, which has approximately 60 million users in 58 markets, is also introducing «genre targeting» which allows brands to reach audiences that have a preference for a specific kind of music.

Staying authentic to that image — that of an entertainer, mother, and woman of humble beginnings in a struggling Puerto Rican family from the Bronx — is important, much like for any product, and it's key to reaching a bigger audience of potential customers.

The Olympics are a great opportunity to engage a captive global audience that is hungry for games - related content, but to reach your target audiences, generate demand and grow revenue takes a bit of planning and working with the right localization service provider.

And, for sure, paying the professional panderers for the privilege of reaching an audience of idiots and other click - bait bozos isn't worth the trip.

Once you know what content is working (people are «liking» and clicking through your links), incorporate a social media ad strategy — these can now be very targeted and great for reaching a new audience and driving sales.

Netflix is a classic double - edged sword for traditional TV studios and networks: Most of them would much rather not sell their content to the company, but in some ways they are forced to do so, in order to reach a growing audience of millennial cord - cutters.

A media commentator told the Tribune that this odd placement probably showed the NRA's desire for broad reach, rather than the targeting of any specific audience.

While there are many ways for businesses to reach people online, it's important to know your audience and target those channels.

It's important for a brand to look relevant and authentic, but more than that, it's important to be where your audience is, and reach them in the ways they want to interacted with.

Reaching a large audience is a crucial part of building a business, but for entrepreneurs, it's really all for nothing if you can't get conversions.

But when you get down to it, Facebook ads do work — only if you follow certain best practices for reaching your target audience.

According to Southern, this has left many individual YouTubers feeling the whiplash as they try to solve for changes that affect their ability to effectively reach their own audiences.

«If there's another slip, it would greatly dampen my optimism in the near term for Tesla,» says Brauer, who added that based on demand for SUVs, the Model X has the potential to reach a wider audience than the Model S.

Even if you want to reach out to a global audience with global SEO, implementing a local campaign will reward your business with good rankings on the search results page for your area.

The rapid international expansion planned for 2012 reflects not just the brand's popularity with audiences, but also an urgent need to extend its reach in order to build ad revenue.

«They are therefore a rare opportunity for brands to reach large global audiences and for consumers to be a part of a rare event.

For brands, the benefit of social polling lies in its speed and timeliness and in the potential to reach a vast audience, says independent polling expert John Zogby, who created the Zogby poll and serves as a senior analyst for Zogby AnalytiFor brands, the benefit of social polling lies in its speed and timeliness and in the potential to reach a vast audience, says independent polling expert John Zogby, who created the Zogby poll and serves as a senior analyst for Zogby Analytifor Zogby Analytics.

For businesses seeking to reach online audiences in the Arab world, the need for Arabic content in the digital realm can not be understated, and Ureed, with its network of freelancers, seeks to capitalFor businesses seeking to reach online audiences in the Arab world, the need for Arabic content in the digital realm can not be understated, and Ureed, with its network of freelancers, seeks to capitalfor Arabic content in the digital realm can not be understated, and Ureed, with its network of freelancers, seeks to capital...

Know who it is you want to reach, and strategize for that specific market «Be very clear about who your target audience is.

Sometimes, for the sake of keeping your business moving forward, it's an absolute necessity to reach out and tap into a new audience that might be interested in your product.

«Getting attention from the media is like getting free advertising on TV, in the newspaper, or via social media channels, allowing you to reach not only your current audience, but also people who may have never heard of you or your product,» says Wendy Duval, public relations and communications manager for The Vermont Teddy Bear Company.

For companies such as Fitango, which has with a potentially large and diverse market, providing differing samples allows the company to reach more of its target audience with separate marketing for segments like education, business, and leisuFor companies such as Fitango, which has with a potentially large and diverse market, providing differing samples allows the company to reach more of its target audience with separate marketing for segments like education, business, and leisufor segments like education, business, and leisure.

«With the rise of social media and ubiquity of online software the time is NOW for small businesses to reach a big business audience,» Ray says.

While this granular filtering does an excellent job at helping you reach your desired audience, it's not enough for a successful marketing campaign.

That is because Facebook has cemented its position as an effective marketing vehicle for advertisers over the years, with its unparalleled audience size, scale and reach being huge draws for marketers of all sizes.

To add context to your promotions and to reach a new, engaged audience, consider partnering with relevant influencers on social media for giveaways or special offers.