Using data gathered
from competitor research is a popular approach, but other strategies you may wish to consider include typing your keyword into Google and then trawling through the results, using a directory such as DMOZ as a starting point, or working through a target list of relevant newspaper, ezine, and magazine sites.
From your competitor research (see # 1), you already have an idea of how other businesses in the area are presenting themselves online.
Not exact matches
As digital
research becomes both easier to accomplish and more sophisticated in its capabilities, your customers are just a click away
from your
competitors.
Phones using Apple's iOS, Android's closest
competitor, made up 25 percent of sales in the same period, according to data
from Kantar, a market
research group.
Holger Mueller, a principal analyst and vice president of Constellation
Research, said that it makes sense for HPE to consider going private given that its number one
competitor is Dell, which «has the opportunity to transform itself without the quarterly pressure
from the stock markets.»
Its diapers, for example, proved vulnerable to higher - end offerings
from Japanese
competitors; P&G's market share has fallen nearly five percentage points since 2010, to 37 %, according to Euromonitor & Citi
Research.
The good news is that while hiring someone like Weiss can save you or your employees
from spending the time to conduct
research on your
competitors, you can also employ several techniques to get the job done virtually for free.
Once you have done enough
research to identify who your
competitors are, you might want to try an old school tactic to take it
from there: Just call them up and ask away.
Getting the right idea
from the right
research at the right time can give you the edge over your
competitors and allow you to adjust your strategies quickly.
You can then click on Organic
Research to find a list of all the keywords your
competitors are ranking for also, which usually come
from the content your
competitors have
researched and written about.
Old Spice in the US has broken further away
from key
competitors in the men's deodorant category in recent weeks, according to YouGov BrandIndex, the only daily consumer perception
research service of brands.
We use the latest market
research tools to develop messaging and brand strategies to distinguish you
from your
competitors.
CPCs for such high volume terms as they have a tendency to burn through budgets quickly and before you know it, you will end up with a high Negative ROI * Misspellings: It is good practice to add misspellings to your Keyword List - Example: I have seen conversions
from Keywords like caars (cars); & motgage (mortgage) * Competitive
Research: Some Keyword
Research Tools show what
competitors are bidding on.
SEO Powersuite gathers data
from 19 different keyword
research tools (327 search engines) and can track your rankings along with up to 10
competitors.
Schwartz borrowed this concept
from Nobel laureate Herbert Simon, who developed it as a realistic alternative to the notion of the «utility maximizer» presupposed by classical economics: For example, if a supermarket chain attempted to calculate the very best alternative before deciding where to place a new store, the
research costs would bankrupt it, while more intrepid
competitors would move in.
The three had «colluded with representatives
from a Chinese government entity and a direct
competitor of the university for which they worked to illegally acquire N.I.H. - funded
research for the benefit of those entities,» charged U.S. Attorney Preet Bharara, as quoted by The New York Times.
«Humans are crazy for Facebook, but our
research suggests that primates have been relying on the face to tell friends
from competitors for the last 50 million years and that social pressures have guided the evolution of the enormous diversity of faces we see across the group today,» said Michael Alfaro, an associate professor of ecology and evolutionary biology in the UCLA College of Letters and Science and senior author of the study.
In the drive to survive changing climates, larger herbivores may fare slightly better than their smaller
competitors, according to new
research from the National Institute for Mathematical and Biological Synthesis and the Yale School of Forestry and Environmental Studies.
The
research itself is pretty thorough
from my understanding, but when you read the findings or overall conclusion
from the
research, do you factor in your personal judgement that a
competitor funded the
research, thus maybe conflict of interest, even - though in the
research itself they say, there is none?
The BlackBerry Torch isn't the only device with which
Research In Motion is working to lure smartphone shoppers away
from competitors Apple and Google.
«These award - winning funds are subject to an exacting methodology to distinguish the leaders
from their
competitors and are to be congratulated for delivering consistently strong risk - adjusted performance,» said Tom Roseen, Lipper's
research manager for the United States and Latin America at Thomson Reuters.
According to The TechReport, internal brand
research from AMD found that after surveying «several thousand discrete graphics aware respondents» globally, the AMD brand is stronger than ATI vs. graphics
competitors.
Recent
research from Roy Morgan Research (July - August 2013) revealed that 600,000 gamers are already intending to purchase PS4, which represents nearly double the number intending to purchase the competitor
research from Roy Morgan
Research (July - August 2013) revealed that 600,000 gamers are already intending to purchase PS4, which represents nearly double the number intending to purchase the competitor
Research (July - August 2013) revealed that 600,000 gamers are already intending to purchase PS4, which represents nearly double the number intending to purchase the
competitor product.
From legal tech products and business valuation services to recruiters and legal
research, the Canadian LawyerReaders» Choice Awards showcases the companies and products that prevailed among their
competitors.
From legal tech products and business valuation services to recruiters and legal
research — the Canadian Lawyer Readers» Choice Awards showcases the companies and products that prevailed among their
competitors.
The network offers members access to an exclusive combination of authoritative information
from LexisNexis and other sources such as data, statistics,
research, news,
competitor profiles, marketing trends, ratings, polls and client reviews.
Mary Ellen Bates in her article on Library Metrics lists a number of qualitative methods that libraries can use to measure the value of what they provide, suggesting that «instead of telling their management that they handled X
research requests, [the library staff] tell stories about the project that saved the company
from going into an unprofitable market, identified a new
competitor, and so on.»
The Legal 500 specialzed legal guide releases yearly ratings and rankings for law firms
from all jusrisdictions worldwide, based on rigorous
research that includes interviews with clients, law firm repesentatives and their
competitors.
We had a major delay in shipment
from our normal supplier so I was told to do
research on
competitors.
Today it is possible to get a wealth of insight
from IP to shape future business growth, create compelling
competitor insight and drive the next generation of
research and development effectively.
The larger
competitors of Honda like General Motors and Toyota have never shied away
from the opportunities to show off their major development projects, major
research, and big - ticket acquisitions.
Competition
research (Rank Tracker will harvest keywords
from meta tags of your client's
competitors)
According to a new
research note
from J.P. Morgan's Mark Moskowitz summarized by AppleInsider, Apple is unsurprisingly working on prototypes for the iPad 3, but should be in «no rush» to release the device as
competitors have yet to put forward compelling alternative devices.
The iris scanner, the GIF - making tool and magnification loupe, the microSD card slot and the water - resistant body «help make the Galaxy Note7 genuinely and usefully different
from competitors,» noted Ken Hyers, a
research director at Strategy Analytics, who suggested its closest
competitor is the Galaxy S7 Edge.
This year, though, a new consumer
research report
from Parks Associates indicates that Roku now owns 37 percent of the market share, and until a
competitor shakes things up, we do not expect that trend to end.
The iPhone 8 and iPhone 8 Plus were the top - selling smartphones in October worldwide, propelling Apple ahead of
competitors like Samsung, according to data
from market
research firm Counterpoint.
That support, however, comes
from deep
research into how much better organizations that provide continuous feedback perform against their
competitors.
Your mission is to use your
research to help you define your personal brand around what differentiates your unique value
from your
competitors, and create your resume, biography, LinkedIn profile, and other career materials.
Use Google to help you find jobs and potential employers, to
research those employers (financial stability,
competitors, etc.), and to separate the good opportunities
from the not - so - good ones.
The idea of doing
research on the company prior to the interview isn't so you can rattle off factoids you gleaned
from their website or list their major
competitors to prove you read up a little on the industry.
You have a «brand» new executive resume aligning your unique set of qualifications with the needs of your well -
researched target employers, and differentiating your value proposition (or personal brand)
from your
competitors in the job market.
Gathered and analyzed competitive
research on a multitude of topics
from competitors and peer forums
UK employers are at risk of losing stellar millennial candidates to younger, more dynamic
competitors, according to the latest Talent Trends
research from talent solutions business Hudson.
• Build and implement an effective and efficient territory sales plan for assigned territory • Ascertain that self and company sales targets are met on a consistent basis and ensure that any constraints are communicated to the territory sales manager • Plan and execute local educational and sales events in a bid to augment business and help deliver budgeted sales goals • Track leads and opportunities and perform marketing and follow up duties to convince customers to open individual and business accounts with the company • Support regional managers in achieving defined goals for territory, region and assigned channels • Drive sales and growth of all portfolios and develop and maintain positive customer relations, along with promoting customer intimacy • Develop and plan sales strategies to achieve required sales results and handle new business development activities using avenues such as cold calling • Perform market
research to determine competitive advantage and report both
competitor and customer activities in the field • Assist regional managers in planning, forecasting and managing assigned sales territories • Provide essential feedback reports to the regional manager regarding customer contacts and sales processes
from distributors within the territory
Demonstrated ability in building ad - hoc queries
from production, financial, staffing and
competitor market
research databases.