Not exact matches
A big shiny
label or health
claim on the
front, makes me more suspicious and read the
label more carefully.
«The demand for clean and simple
labels continues to climb in North America, and consumers are expecting
front - of - box
claims to be supported by ingredient statements,» adds Angelina De Castro, senior marketing manager of Ingredion's Wholesome Springboard in North America.
To ensure that survey findings could be attributed to the
front - of - pack
labelling, mock food packages excluded information such as the NIP, ingredients list and nutrition
claims, to prevent this information influencing survey responses.
Lists of so - called «no - no» components direct manufacturers toward ingredients, formulations, and
front - of - pack
label claims to appeal to three consumer expectations: no food additives or synthetics; ingredients listed with commonly used names, without chemical or artificial implications (think «vitamin E» instead of «tocopherol» or «tocotrienol»); and minimal processing using traditional techniques that are not perceived as artificial.
The campaign was part of a larger salt reduction effort, which also included
front - of - pack
labelling (see «N — Nutrition
label standards and regulations on the use of
claims and implied
claims on food») and reformulation (see «I — Improve nutritional quality of the whole food supply»).
The Australian Beverages Council also recognises its responsibility to provide extensive communication to Governments, community groups, the media, and consumers with respect to the industry's views on regulatory matters, legislation, and public policy, dietary guidelines, health
claims, and
front - of - pack
labelling are just a few examples of specifics that are proactively addressed to these audiences within these fields.
Both
front - of - pack formats enhanced discrimination in the presence of a reduced salt
claim, but the Traffic Light
label also performed better than the Percentage Daily Intake
label in moderating the effect of the
claim for the high - sodium product.
In response to calls for further research into
front - of - pack
labelling systems, we examined how alternative sodium nutrition
label formats and nutrition
claims influenced consumers» choice behaviour and whether consumers with or without a diagnosis of hypertension differed in their choice patterns.
Australian and New Zealand ministers responsible for the regulation of food have met to consider a range of issues including a revised health
claims standard and progress on the interpretive
front - of - pack
labelling system.
PDF printable version of Legislative and Governance Forum on Food Regulation - Communique - 7 December 2012 (PDF 131 KB) 7 December 2012 Australian and New Zealand ministers responsible for the regulation of food met today to consider a range of issues including a revised health
claims standard and progress on the interpretive
front - of - pack
labelling system.
I told you how the dairy industry wants to change the «statements of identity» for milk and 17 other dairy products to allow non-nutritive sweeteners (such as aspartame) in these products without the prominent
front -
label «nutrient content
claims» currently required by FDA regulations — phrases like «reduced sugar» or «reduced calorie.»
That petition, if granted, would allow the use of non-caloric sweeteners in these dairy products without any
front -
label nutrient content
claim (such as «reduced sugar» or «reduced calorie») presently required by FDA regulations.
Without the
front -
label nutrient content
claims currently required for artificially sweetened milk, consumers have no reason to check ingredient listings for what they already assume: that «milk» does not normally contain non-nutritive sweeteners such as aspartame or acesulfame - potassium.
In late February, I alerted you to an FDA citizen petition which would allow the dairy industry to add non-nutritive sweeteners (such as aspartame) to milk and 17 other dairy products without the prominent
front -
label «nutrient content
claims»... [Continue reading]
If you see a health
claim on the
label, be VERY suspicious: The
label's
front is food marketing at its cleverest, designed to seduce you into an emotional purchase that tricks you with misleading
claims.
Traffic light and
front - of - pack
labelling will only work if they are part of much wider restrictions on
claims about food content and laws compelling companies to reveal hidden ingredients that may have an impact on human health.
A simple, standardised
labelling system would compel companies that make big
claims to tell the truth up
front about the nutritional value of their product.
Front labels try to lure you into purchasing products by making health
claims.
Research shows that adding health
claims to
front labels affects people's choices.
The
front of the yogurt
label boldly
claims it is 99 % fat - free, leading a person to expect a good high protein, low carb healthy snack.
We know that olive oil is healthier, but when it comes to store - bought dressings... Even salad dressings that
claim to be «made with olive oil» on the
FRONT label are deceptive, because if you read the ingredients on the BACK
label, they are almost ALWAYS made of mostly refined soybean oil or canola oil as the main oil, with only a very small amount of actual olive oil as a secondary oil.
I always double check the ingredients
label just in case as marketers always find a sneaky way to make a
claim on the
front label.
In fact, a study from earlier this year found
front -
label claims may lend people a false sense of confidence that they're purchasing healthy foods.