How do
you garner book publicity opportunities without persistent outreach to radio show producers and radio show hosts, though?
Not exact matches
But, just as
book publicists (and authors and publishers who are conducting
book publicity campaigns) give away
books to
book reviewers (and producers, editors, journalists, and bloggers) to
garner book promotion
opportunities, it makes sense to directly give
books away to your intended readers via
book giveaway or contest.
But, after seeing the
book publicity opportunities recently
garnered by Gary L. Stewart, author of the new
book, The Most Dangerous Animal of All: Searching for My Father... and Finding the Zodiac Killer, this
book publicist has to wonder about that.
And it's especially difficult to watch prestigious newspapers morph into something altogether new... but to deny those changes, or to hope it won't affect any other newspapers, is to jeopardize
book promotion campaigns and the possibility of
garnering as much
book publicity opportunities now as you did in the «old days.»
So if you're struggling for
book publicity opportunities, you know now what you have to do to
garner those media interviews and
book reviews.