Then there is a vast swath of us indie authors who publish, sell some copy, and get good reviews... but are loath (for one reason or another) to
get into the marketing side.
Not exact matches
Guy Smith: That's been one of my observations, because I've been in the
marketing trades within
side of technology and there's always this divide between sales and
marketing because the salespeople, in my opinion, my humble opinion, tend to be quarterly driven and whatever the lost sale that they last had is today's emergency and I have a feeling that that's one of the ways that feature creep
gets into products is the salespeople talking about the sale they just lost and if we only had that feature, and then that knocks the entire development organization off course for the features that actually serve a broader
market.
Chances are, if your
market is designed like the majority in the U.S., you start shopping at the right
side of the store and work your way around the outer rim of the supermarket — with occasional forays
into certain aisles, but generally sticking to a counterclockwise route till you
get to the register.
The more aggressive foreign buyers are still pouring money (though down to 3 % of transactions vs 13 % at its peak)
into the
market, at the
side of local investors (which, let's
get real, might be foreign - owned businesses or trusts set up to avoid the transaction tax).
The automaker's admission that it has no problem venturing
into the B - Coupe
market should be a big plus in the
side of those wanting to see the Provo
get its production green light.
Also, on the
marketing side of the house, we talked a bit about
getting into those tricky Amazon categories that aren't listed on the KDP dashboard.
It also provides a high -
sided choice for groomers
getting into the feline
market.
We've also talked about blog
marketing, and
getting into the social
side of things.
After all,
getting a successful beverage to
market — even if it turns out there's plenty of work to do on the science
side — requires
getting into retail outlets and
into the hands of consumers.
Since the company was playing catch - up to some extent with Amazon's Kindle — at least in the e-reader department — it came up with a way of
getting the major publishing houses on its
side: instead of the wholesale - pricing approach that existed prior to Apple's entry
into the
market, which gave retailers (including Amazon) the ability to set book prices wherever they wanted, the agency model would allow publishers to set the price.
Kinney says he's going beyond standard buyer -
side referral agreements, in which you
get a fee for referring a buyer to another practitioner, by entering
into marketing agreements that let him reap a fee on the seller
side of the deal as well.
Ryan mentions that Facebook founder Mark Zuckerberg may have purchased a home in California; Ryan reviews the economic events of the prior week; Ryan notes that interest rate are still heading down; Ryan notes that the DC real estate
market is competitive on the buy and rent
sides and that would be renters in the DC area are turning
into would be buyers; Louis notes that the DC housing dynamic is different from the rest of the country where housing prices are down and there is plenty of inventory; Louis notes that if it is cheaper to buy than rent that it makes sense to
get a long term low interest rate loan; Louis talks about the benefits of visiting HomeGain.com; Louis discusses the HomeGain FSBO vs. Realtor survey and the advantages of hiring a REALTOR; Louis and Ryan discuss the HomeGain home improvement survey and recount the types of home improvements that provide the best return on investment; Ryan and Louis talk about pricing strategies for selling a home; Louis and Ryan discuss the differences between pricing a short sale and pricing a non short sale home; Louis notes pricing a home too high may keep the home on the
market a long time and that the more days a home is on the
market makes a home look like damaged good; Ryan describes short sales as foreclosure avoidance and discusses the impact of each on FICO scores; Ryan talks about the options that people with underwater mortgages have; Louis mentions that 72 % of home buyers and sellers pick the first real estate agent they meet and points out the value in comparing agents first using HomeGain's Find a REALTOR program; Louis can Ryan discuss the level of shadow inventory the impact on sellers as more inventory
gets released;