It's also where you can hear about new research and innovation proposals which aim to put the UK at the heart of
the global AD industry and expand the potential of the industry around the world.
Not exact matches
Jochen Sengpiehl,
global chief marketing officer for Volkswagen's namesake brand, surprised many people in the automotive and
ad agency
industries last week when announcing that VW would undertake a
global creative agency review.
Either earnings have to grow much faster than sales, or sales growth has to come from things that aren't advertising, or the
ad industry has to grow much faster than it did in the past, or you have to pick an end point for the year you are measuring to that is very near today - or, you'd end up with Google having a huge share of
global advertising spending.
After a tumultuous political summer, no doubt we are all looking at where there are opportunities for the
AD industry and how it can deliver its
global potential.
In terms of the effect of
ad blocking on different
industries, dating site visitors were less likely to block advertising, seeing only a 5.2 %
global share of
ad blocking rates.
Each of the new
ads reminds
industry professionals and their customers that any shock absorber, strut or other ride control product offered under the Monroe brand carries several important advantages, notes Tenneco: innovative product designs, stringent performance standards, and on - vehicle fit and ride tests conducted in Monroe, Mich.; use of only high - quality materials; engineering insight gained through Tenneco's extensive
global OE business; and product assembly completed at the company's manufacturing facility in Paragould, Ark..
I know some here will decry that I am not talking about the issues because I do not try to obsfuscate with a discussion of the spot market price of coal vs long - term contracts, or use of coal in locations other than Kansas, or Al Gore's footprint, but the issue of
Global Warming IS politics (non-ratification of Kyoto and negative flag - waving
ads about politicians who oppose coal), it IS public relations («Clean Coal», cleanest coal - fired plants, surface mining and mountain - top reoval rather than strip mining, etc.), and it IS about misrepresentation (Peobody framing the debate as coal vs NG when it is really coal vs every other energy source), and it IS about greed (the coal
industry doing everything it can to scuttle every other energy alternative).
WFA's «Information Council for the Environment» that Gelbspan so widely touts as smoking gun evidence of a top - down
industry directive «to reposition
global warming as theory rather than fact «lasted just six months ** [See Author's 12/19/14 note below] in its entirety, with the actual PR tour being restricted to just three cities in May of 1991 and maybe a single 60 - second national radio
ad on Rush Limbaugh's program at that time.
[there are countless examples of unmitigated BS from the pro-AGW
industry: for just two instances, take climateprediction.net's scaremongering last year on 11C temperature increases, or Tim Flannery's recent taxpayer - funded
ads in South Australia claiming turning off your lights will ease
global warming].
Although it touches on a topic the oil
industry once hated to discuss, the
ads never use the terms
global warming or climate change.
Many now recognize the
ads by ACCCE, with the bright orange power cord plugged into a lump of coal, but the Center tells the story of its origins at least five years ago as the
industry grappled with the growing drumbeat for policy action on
global warming.
Developed numerous press releases, articles,
ad and Web copy, and abstracts for local and
global industry publications.