The phrase
"glossy brochures" refers to attractive and shiny pamphlets or booklets that provide information about a product, service, or destination.
Full definition
All the 48 works on display were also compiled in a 41 - page
glossy brochure for those who attended.
Investors are getting drawn in
by glossy brochures and impressive sales events, when it is actually the purchase prices that they should be focusing on.
According to Dr. Thomas Geelhaar, President of the GDCh and Merck KGaA, the age
of glossy brochures is over.
Over the summer, when the Conservatives had a steady double - digit poll lead and Labour was flirting with regicide, public affairs companies across London started
printing glossy brochures forecasting what a Cameron Government would do.
Full -
color glossy brochure about infant sleep safety and cosleeping based on API's Principle of Ensure Safe Sleep, Physically and Emotionally.
As they ask for information about potential adoptive families they like, they're
given glossy brochures and shown videos that look like they'd been produced for TV — they hear about people's favorite colors and foods, but aren't able to learn anything beyond surface information.
Shortly before leaving office in 2000, Cuomo ordered the printing of 30,000 copies of a 150 - page,
glossy brochure reviewing his accomplishments at HUD; it cost $ 688,000 and was titled «Vision for Change.»
Along with its tax affiliate, the Alliance for School Choice, the organization
published glossy brochures featuring pictures of smiling children of every race, with endorsements from African - American and Democratic politicians, including Sen. Cory Booker, then an upstart city councilman from Newark, New Jersey, who joined the board of Alliance for School Choice in 2002.
«Step back and take your time to do your homework - don't rely
on glossy brochures, websites, or the assurances of a smooth - talking salesperson.»
To my knowledge, the U.K. visitors» bureau has yet to print up
glossy brochures touting the fact, but Britain — long a popular destination for libel plaintiffs — is becoming even more so as courts carve out new protections for personal privacy.
And when most of us think about marketing, we
envision glossy brochures glorifying the firm's pedigree, power lunches, or shaking hands at useless and annoying networking events, mixing sweaty palms with pigs in -LSB-...]
At open houses, instead of printing 50 or 100 feature sheets or printing up expensive
colour glossy brochures for pricier properties, consider using a single 8Xll inch card that sits prominently in the seller's property, perhaps on a small easel.
Their briefcases bulged with a vast array
of glossy brochures and samples of vividly packaged chemical concoctions each with a more outlandish & frightening claim than the last.
«Under CETA, not only will world - class Canadian products enjoy preferential access to the EU, Canadians will also have the tools and support they need to succeed in this lucrative market,» boasts the government's
glossy brochure.
A one - time radio ad blitz,
a glossy brochure, or a shiny new website will quickly erode your budget and derail your marketing plans.
Employees, typically unaware of cashout options, choose
the glossy brochure pushing for higher returns over the less understood income stream.
There is no five year plan, no mission statement, no seven points or three objectives and
no glossy brochures.»
Both teams are remarkably free from long - term payroll concerns, and both teams would like to read
the glossy brochure about Yu Darvish.
Expertise in the art and science of testing doesn't come cheap, but without it companies risk being swayed by smooth talk and
glossy brochures.
I'm walked through to the packaging, shipping and receiving, clinical, quality assurance, administration, sales and marketing departments, and am shown the impressive floors, the certificates of achievements, patents, and
glossy brochures.
One of his minders flew down, unveiled
a glossy brochure and fled.
Glossy brochures were mailed to parents and press releases to local media.
We've heard the pitches and seen
the glossy brochures.
It could be argued that not every speaker listed in
the glossy brochure for today's seminar provides uncontroversial evidence in support of this outlook: the keynote speech is to be delivered, in a few hours» time, by George W. Bush, a president far from universally viewed as successful.
I remember seeing him at the kitchen table, sitting with
a glossy brochure and a calculator.
Remember that
a glossy brochure or website is not evidence that an offer is a good investment or even a real deal.
Look beyond the blandishments and
glossy brochures and focus on tenants and the long - term prospects for capital growth.
Glossy brochures and presentations are used to persuade investors that land banking is a cheaper way to get into the property market than through buying an investment property.
It will usually provide a toll - free number or web address for investors to order or download
the glossy brochures.
Now, you might look at the disclaimer in
the glossy brochure which came to my house, which in 5 - point type takes back all of things that they about in bold headlines and readable text.
So glad I can read stories from fellow travelers about visiting Hawai'i as opposed to
glossy brochures that tell me what they want to tell me, not exactly always what I want to know.
Souvenirs can be bought on board of course, though you get to keep the menus and
glossy brochure and are sent leather travel wallets and little notebooks ahead of the day.
It is not
a glossy brochure style presentation that everything is fabulous.
In
a glossy brochure, it revealed it had a «new system» that could predict the future, by combining analysis of natural variability with long - term trends.
«Thank you for
the glossy brochures, bios, and information on where you are ranked with Chambers, but the point is how are you going to help us demonstrate value?»
As a law librarian, I also get all of the «
glossy brochures» from the legal publishers, which makes it easy to be aware of new publications.
Without a keen eye, you're no better off than when you are staring at an establishment's
glossy brochure.
If you merely walk the halls and pick up
glossy brochures, you might as well stay home and surf the Web for the same information.
Look beyond the blandishments and
glossy brochures and focus on tenants and the long - term prospects for capital growth.