Of course, regardless of how they enter into your funnel,
your goal as a marketer is to move them through the multiple stages that will take them from prospect to buyer.
For example, if your business's goal is to increase online revenue by 20 %,
your goal as a marketer might be to generate 50 % more leads via the website than you did last year to contribute towards that success.
Your first
goal as a marketer should be to bring more traffic to your pages.
Not exact matches
Despite Jung's efforts to position Avon and some of its products
as more upscale, if
marketers needed to hit a sales
goal, they might heavily discount items — a no - no in luxury — in a subsequent catalogue.
If a key
goal of empowerment marketing is to recognize women
as intelligent consumers and communicate to them
as such,
marketers should use this approach in a way that honors their company's message rather than simply jumping on a bandwagon.
Though the difference is small, it could explain the revived focus on
goal - setting
as more and more
marketers are looking to drive efficiency by setting concrete objectives.
Do you think we are going to see a big shift towards SEOs primarily becoming content
marketers seeking referral traffic with links (and Google rankings) coming in
as a secondary
goal?
As content
marketers and consumers, we all benefit from better, more effective content, and it all starts with clear
goals and effective measurement.
The MarketingCharts.com graphic identifies increased lead generation
as the top
goal among the 239
marketers surveyed (61 %).
Doing so allows
marketers to find ways to shift operationally from fragmented shotgun campaigns to being present with buyers
as they are experiencing, over time, efforts to accomplish
goals.
Reporting live from sunny, chilly Waltham, MA where 50 + B2B
marketers sit rapt
as SiriusDecisions Research Directors Pat McAnally and Christina McKeon walk through the challenges,
goals, and best practices of operationalizing buyer personas.
Of all the segments of content
marketers we've studied over the last year, technology
marketers are the most focused on lead generation
as a
goal for content marketing.
«
As an established
marketer of fresh herbs, our 172 food and drink • winter 2009 • www.fooddrink-magazine.com << International Herb's products are delivered in temperature - sensitive vehicles to ensure freshness, and the company practices just - in - time delivery for the same
goal..
In some respects,
marketers today have the same
goals as educators:
I need to find out the author's
goals for her book, get a sense of what kind of
marketer she will be, judge
as best I can whether her
goals are realistic given the budget available.
It's our number one
goal as your book editors, ghostwriters, and
marketers to assist you on your path to putting forth the best books you can, and then selling them!
We understand the needs of information
marketers, and our campaigns are flexible enough to meet your publicity
goals as your offerings evolve.
Our
goal here is to «woo the gator» — either
as legal
marketers working with our lawyers and their clients, or
as lawyers working with your clients.
The Top 5 Reasons Your Law Firm Can't Cross-Sell Many years ago
as a young
marketer at a 500 - lawyer firm, the managing partner tasked me with developing a firm - wide cross-selling project, with the
goal of institutionalizing more of our big...
Once a message comes back «optimized,» it's still up to a
marketer or copywriter to make sure the message is
as intended and still fits well with their marketing
goals.
Your task
as a resume
marketer is communicating these business objectives and accomplishments in standard resume sections — a doable
goal that business resumes easily accomplish.