@Ubiquitous I am afraid your objection comes
under much the
same category as wishing there was a law against liars and cheats
going into politics:) Politics isn't like that.
In «Touch and
Go: Merely Grasping a Product Facilitates Brand Perception and Choice,» published in Applied Cognitive Psychology, they conduct a series of experiments and show that blindfolded people induced to grasp familiar products (a bottle of Coke, for example)
under the guise of a weight judgement task are then quicker in recognizing the brand name of the product when it slowly appears on a screen, include more frequently the product in a list of brands of the
same category, and choose more often that product among others as a reward for having participated in the experiment.