Sentences with phrase «greater brand advocacy»

Not exact matches

Having a viral hit is great, but you have to ask yourself: «What will translate into sales over the longer period of time, a one - off gimmick or long - term brand advocacy?»

To address these gaps, The Boston Consulting Group has created the Brand Advocacy Index (BAI), a strategic metric that measures advocacy with much greater precision than existing appAdvocacy Index (BAI), a strategic metric that measures advocacy with much greater precision than existing appadvocacy with much greater precision than existing approaches.

Smart marketers have long understood that word - of - mouth recommendations from consumers — «brand advocacy» — have greater impact on sales than any other source of information.

Greater brand awareness, increased inbound leads, and decreased recruiting costs are all samples of the numerous benefits an employee advocacy program can achieve.

Once your employee advocacy solution launches successfully, and your social savvy teammates begin to see their initial success from being more socially active about the brand they love, it's a great time to scale.

Seeing growth and interaction is great, but it's more meaningful to focus on the depth and quality of engagement; the ability to foster advocacy and support customer service; a community that builds brand affinity, earns trust and supports preference; and ultimately, the ability to drive trial and sales.