If you write for leisure, you can also wait for voluntary reviews from readers, but if you want the most, you must engage yourself in an excellent and
hard book marketing campaign.
Not exact matches
Religious publishers work
hard at developing
books for laypeople, and they sometimes have breakthrough successes, but they face the same
marketing problems as the CHRISTIAN CENTURY - a limited budget makes it impossible to run ads in major «secular» magazines or to do a really big direct mail
campaign.
But unfair as it may seem to judge a
book through the context of its cover, it's
hard to shake the feeling that the movie's final moves are an extension of its brilliantly cryptic
marketing campaign — in other words, 10 Cloverfield Lane might develop in a more interesting direction if it wasn't forced to play off the expectations Abrams engineered for it.
So don't be discouraged when the next James Patterson
book gets a million dollar
marketing campaign, and you find it
hard to get the publicist to send out review copies of your
book.
But in this post, we'll go over the
hard data from 16 different
marketing campaigns to find out what really sells Kindle
books.