IAG, British Aiways» and Iberia parent company, are making inroads into the long -
haul budget market by launching their new service, Level.
Not exact matches
IAG has on in the lucrative long -
haul market from
budget operators such as Norwegian.
Cathay's
market share has suffered in recent years due to competition from Asian rivals on long -
haul routes and
budget airlines on short -
hauls, among other factors.
In fact, there is now a genuine demand for a fifth cabin --- «
budget economy» — on long -
haul flights, as Ingo Wuggetzer, Vice President of Cabin
Marketing, Innovation & Design explained.