That could be very handy if you wanted to
highlight different types of content and have a color guide to what type they are.
Not exact matches
Zammuto suggests that you create several
different unique
types of web
content that
highlight your products and services, including a company blog and a YouTube channel, for starters.
Use your buyer's journey as another tool to identify
different types of content that will
highlight your value proposition, will educate them on important issues and will also move them through your funnel.
The performance
highlights the many
different types of interactions with the public that are the larger context and
content of the work.