Each year the major publishers in the video game industry
hold major press events where they fill auditoriums with the press (as well as investors) and show off the games they are releasing.
Recently Nintendo
held a major press event detailing the specifics and launch games for their upcoming hybrid console, the Switch.
Not exact matches
The promotion comes just a couple of weeks before BlackBerry is scheduled to
hold a
press event to introduce its next
major smartphone, the BlackBerry Passport.
Microsoft is
holding a
press conference on Monday, and while the company did tease a
major announcement, the focus of the
event has not been disclosed.
The Finnish manufacturer is
holding two
major events in New York and Helsinki on the same day;
press invite shows off the Lumia logo prominently.
Microsoft has decided not to offer a live stream of the
press event it plans to
hold on September 30 in San Francisco, where it will officially reveal some of the features it will put into the next
major version of Windows.
Identified and orchestrated a virtual team of 15 for Public Safety and Security that
held 8
major customer
events within 6 months that garnered positive results, including 80 % increase in
press coverage - 2,284 (traditional and digital) articles - all favorable or neutral in tone.