Not exact matches
Businesses can utilize
holiday -
email -
marketing campaigns as a way to showcase new products, introduce new promotions and re-engage customers that haven't shopped in a while.
A / B testing is a way to measure the success of your
holiday -
email -
marketing campaign.
The overarching strategy of your
holiday -
email -
marketing campaigns should be to use caution, pay attention to metrics, send
holiday mail to people who subscribed to your list and don't increase sending frequency just because it's the
holidays.
Segmentation of
holiday -
email marketing is vital to the success of your
campaign.
For example, if a business finds that
email marketing was responsible for 40 percent of their conversions during the last
holiday season it would be smart to ramp up
email campaigns this year.
«The results from our 2017 Christmas in July Survey indicate that while retailers are increasingly using social media channels,
email still proves the dominant means for reaching consumers with
holiday marketing campaigns,» said EJ McGowan, General Manager of Campaigner.
If that's only whetted your appetite, check out Kate Kaye's recent Clickz article on candidates»
holiday - themed
email campaigns, part of the online
marketing website's excellent recent coverage of the world of selling candidates.
Create a custom eMarketing
campaign for each segmented group of your client database using ready - to - use property flyers, eCards for a variety of
holidays and
email templates... or, design your own
marketing material using our blank templates as a base for your personalized messages and content for company - wide
campaigns.