Understanding
how gaming preferences, motivations, and demographic variables group together enables targeting those segments with more precise marketing messages and acquisition channels.
Not exact matches
Pairing
gaming motivations with digital consumption
preferences provides a unique lens into what different kinds of gamers want and
how to reach them.
The deciding factor between buying an Xbox One S or an Xbox One X really does come down to your personal budget (the Xbox One S is cheaper) and
how important graphics and framerate are to your
gaming preferences (many games look and play better on the Xbox One X).