The phrase
"hype cycle" refers to a pattern that shows how people's excitement and expectations for new technologies or trends rise, peak, and then decline. It describes the stages of hype and anticipation followed by disappointment or realistic understanding.
Full definition
Can cryptocurrencies survive the
current hype cycle as viable currency for the long - term?
Clearly, there is a trend of
shorter hype cycles is happening more and more and I fully embrace it.
As with
past hype cycles, there are far more people cheering for bitcoin than against it.
Overall, the report is paints a picture of a technology that has evolved past its
initial hype cycle, but likely still has years to go before it becomes mainstream.
The Gartner
Hype Cycle for Emerging Technologies, 2017 focuses on three emerging technology mega-trends: Artificial intelligence (AI) everywhere, transparently immersive experiences and digital platforms.
Elastic Path Recognized for Third Consecutive Year by Gartner
in Hype Cycle for Digital Marketing
One thing is that all hype is not the same and you might have technologies that disappeared after the hype such as High Temperature Semiconductors, or technologies that go through a number
of hype cycles and disappointment cycles throughout their development (for example, Fuel Cells).
Read through old
Hype Cycle reports — like this one from 2011 — and you'll see that many of the technologies then considered at «the Peak of Inflated Expectations» seven years ago, according to Gartner, are technologies that are actually coming of age today, including:
«Over the last couple of years [3D printing has] gone through this massive
hype cycle where it's going to print you a cup and fill it with coffee,» observes Ben Wynne, chief Technology Officer at Vancouver - based Wiivv Wearables.
Keeping a machine like the E3 advertising /
hype cycle going demands this kind of monotony; the same performed enthusiasm and hyperbole - by - committee repeated into meaninglessness.
After rocketing to a $ 250 million valuation in 2015 amid a
massive hype cycle for on - demand companies, on - demand startup Shyp is shutting down today.
Christopher Nolan Paramount Pictures At this point in the film -
release hype cycle, the Christopher Nolan backlash is in full swing, as has the Christopher -LSB-...]
Cloud computing, the buzzword sweeping the tech world, claimed the top spot in the most
recent Hype Cycle report put out by Gartner Research, while a BusinessWeek cover story compared the technology's impact to the introduction of electricity.
«Our 2017
Hype Cycle reveals three distinct technology trends that profoundly create new experiences with unrivaled intelligence, and offer platforms that propel organizations to connect with new business ecosystems in order to become competitive over the next five to 10 years.»
over at Jay Baer's blog The time is ripe to ask with new data available as part of Hubspot's IPO, which confirms they are burning a lot of cash (like everyone else from startup to Amazon) If the Gartner
Hype Cycle holds, Inbound and Social Media are overdue for a beating from the press Don't believe the hype, effective inbound campaigns trump everything Inbound is the right message for the mass market, and will continue to be even if the press beats on it.
New Hype Cycles this year include Digital Workplace, Connected Homes, Enterprise Mobile Security, 3D Printing and Smart Machines.
As the Gartner
Hype Cycle celebrates its 20th year, Gartner said that as enterprises set out on the journey to becoming digital businesses, identifying and employing the right technologies at the right time will be critical.
Gartner's 2014
Hype Cycle Special Report provides strategists and planners with an assessment of the maturity, business benefit and future direction of more than 2,000 technologies, grouped into 119 areas.
Balakarthikeyan Nagarajan: I would compare it to the Gartner's
hype cycle if I may.
Gartner
Hype Cycle methodology gives a view of how a technology or application will evolve over time, providing a sound source of insight to manage its deployment within the context of your specific business goals.
Gartner
Hype Cycles provide a graphic representation of the maturity and adoption of technologies and applications, and how they are potentially relevant to solving real business problems and exploiting new opportunities.
Bethesda doesn't focus much on
long hype cycles, so expect the company to show off titles we might have in our hands very soon.
Another insider's concerns about the
media hype cycle — and some great edtech story leads for 2018.
All of which reminds me of
various hype cycles in the interactive industry, the aftertastes of which still linger.
Granted, I actually didn't even care for Fallout 4, but I still played it because I didn't have a 2 -
year hype cycle trying to sell me on things that weren't entirely true.
Not everyone will agree with this one, but I've lived through multiple Metal
Gear hype cycles (MGS2 and MGS4 most memorably), and this is the one game that really deserved it.
Statements like this alongside the
extended hype cycle created by Sony and the media placed tremendous expectations upon No Man's Sky's proverbial shoulders.
The live streaming
video Hype Cycle consists of three monitors displaying a continuous stream of online content that seek to identify the next trend in the contemporary art market.
Before it can propel itself forward to new highs, however, Malka believes bitcoin must first account for mistakes made during its
impressive hype cycle that began at the end of 2013.
For the observant phone geeks, the OnePlus
5T hype cycle and leaks have revealed much of what there is to know about the phone.
All the pieces were falling into place for Google to own the
October hype cycle with its new smartphones, which should have been the best that the Android world could offer.
«While the
Bitcoin hype cycle has gone quiet, Silicon Valley and Wall Street are betting that the underlying technology behind it, the Blockchain, can change... well everything.»
We are at the very crest of the blockchain
hype cycle where there is a lot of sizzle, little steak and the occasional setback or indictments.
With all of the recent talk about hackers targeting U.S. election systems and
blockchain hype cycle in full effect, this seems like a natural story to appear.
In spite of the press possibly turning against podcasting [once the
current hype cycle is over], it will continue its steady growth.»
Gartner's terminology for this on its
technology hype cycle is called «The Peak of Inflated Expectations».