Denver, CO About Blog Marketing a book is about creating relationships with
your ideal readers, as well as book review bloggers, and traditional and new media.
Once you connect with
your ideal readers, there's no selling involved.
Finding
your ideal readers and / or customers on Instagram is fairly easy.
You can use gut feel here, according to where
your ideal readers hang out, the nature of your books, and things you've heard are effective for other authors in your genre.
All in all: if you are likely to get the influencers of
your ideal readers into one room, give them tea, cupcakes, an interesting talk or games and an autograph, start looking for a venue.
Earlier this week, we talked about how competition for your book is actually a good thing, as it leads
your ideal readers to your book.
In the first chapter (and on the back cover), make it clear who
your ideal readers are and what result you intend to deliver for them.
Facebook ads are a great way to get your book noticed by a large number of
your ideal readers, quickly and...
Belinda Griffin is a Book Marketing Success Coach teaching indie authors how to make
their ideal readers fall in love with them with effective marketing so that they can confidently achieve much greater exposure and sales without experiencing overwhelm.
I made a big mistake with my author website, which I rectify in this video: I chose a «clever» tagline for my website that wasn't clear, didn't have any keywords, and didn't offer
my ideal readers the benefits they're looking for.
You can avoid that scenario by writing a marketable book — one with a high likelihood of selling (getting read) by
your ideal readers.
Who are
your ideal readers and would your site resonate with them?
This always has mixed results, since people on Facebook don't know anything about book cover design, they probably aren't your target market, they probably aren't
ideal readers of your genre, and they aren't designers.
Quickly connect with 1,000 new
ideal readers on Instagram using our 6 - step system in this free download!
But today I'm going to show you the best way to use hashtags to connect with
your ideal readers and build a rock solid audience - all in less than 10 minutes a day.
Attract Readers Become an influencer in your target market and have a positive and meaningful impact on
your ideal readers.
Have you targeted
your ideal readers?
Find out how the competition is getting the word out about their book and positioning their book in front of
your ideal readers.
Identifying
your ideal readers.
Everything you need to polish your writing skills, assemble your book marketing and publishing team, and reach
your ideal readers.
You can also use my online form to ask a question about the characteristics of
your ideal readers.
In yesterday's post, I described the importance of targeting
your ideal readers — those you want as clients and customers in the years to come.
For many, the starting point is to identifying
your ideal readers, the challenges they're facing, and the information they re looking for.
How can you target
your ideal readers in your book title?
... is a Book Marketing Success Coach teaching indie authors who struggle with book marketing how to attract
their ideal readers who will fall in love with them, so that they can confidently achieve much greater exposure and sales.
In this 26 minute video tutorial (developed for both fiction and nonfiction authors), I share tools, tips and a walk - through for creating an opt - in incentive that
your ideal readers just can't resist.
It does, but the trick is to pick one or two social networks where
your ideal readers «hang out» and to focus just one those.
Or at least be wherever
your ideal readers are.
What I find again and again is that writers make breakthrough's in areas that they have long resisted: understanding who
their ideal readers really are, and how you can develop trusting relationships with them.
THAT is what you should be doing when you are targeting
your ideal readers.
We have an ebook out called THE TWITTER ACTION GUIDE FOR AUTHORS that shows you exactly how to find
your ideal readers using Twitter.
We focus on what we can do, which is directly connect you with
your ideal readers in a stronger way that should last your entire career.
In an earlier post for this site on content marketing, I talked about how powerful content marketing can be in getting your book into the hands of
its ideal readers.
If you're new to book marketing and promotion, it's easy to feel overwhelmed, like you're doing everything all wrong or worse yet, not doing enough to get your book out there and into the hands of
your ideal readers.
While the major bookstore chains seem the more likely place to your readers, be sure to embrace your local independent bookstore as great places to conduct a book signing to meet
your ideal readers.
Other essential areas that you should focus on include creating an alluring cover for your books, gathering quality reviews once it's published, selecting the right keywords for marketing and figuring out the best marketing methods for connecting your book with
its ideal readers.
Belinda Griffin is a Book Marketing Success Coach teaching indie authors who struggle with book marketing how to attract
their ideal readers who will fall in love with them so that they can confidently achieve much greater exposure and sales.
YASIV, Pinterest, and Deviant represent different avenues by which you may identify
your ideal readers.
Focusing on
your ideal readers (Question 10) and the benefits your book offers them before starting to write helps you write a better book.
Connecting with your newly found
ideal readers is the subject of a future post.
So there you have three different methods of finding
your ideal readers.
Use targeted Facebook ads to reach
your ideal readers.
A successful hook identifies
the ideal readers» pain point and compels them to trust in your book to find the answers.
When you follow this formula, you'll have a winning back cover that will effortlessly attract
your ideal readers.
Books that are similar to yours, that
your ideal readers would enjoy.
Once you take the time to figure out who you are, how you communicate, and what you represent as an author, you'll be able to better identify with
those ideal readers you envisioned in our last post — and, more importantly, you'll be better able to connect with the real readers you set out to serve.
Ideally, you want to look for opportunities to guest post on the type of blogs
your ideal readers are reading.
In this interview we talk about her Award Winning book The Frugal Book Promoter and we talk about the concept of how authors can promote themselves for nearly nothing and get in front of a hungry audience of
ideal readers.
Knowing your «why» and being able to communicate it effectively to the «right» people (i.e.,
your ideal readers) makes marketing your work infinitely easier.
That's the perfect kind of content to attract
your ideal readers.