The impact of loss aversion and overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the challenges of properly framing risks at work and at home, the profound effect of cognitive biases on everything from playing the stock market to planning the next vacation - each of these can be understood only by knowing how the two systems work together to shape our judgments and decisions.
In «Entrepreneurship and Loss - Aversion in a Winner - Take - All Society,» Professor John Morgan at UC Berkeley's Haas School of Business and co-author Dana Sisak, assistant professor at the Erasmus University Rotterdam, focused on the powerful
impact of loss aversion.
Not exact matches
Companies seem to be increasingly offering insurance on all manner
of things in part because
of something known as
loss aversion, which is when people feel a more psychological
impact from a
loss than from a similar - sized dollar gain.
Companies seem to be increasingly offering insurance on all manner
of things in part because
of something known as
loss aversion, which is when people feel more psychological
impact from a
loss than from a similar - sized dollar gain.
At the EEF, we recently trialled (through a grant to the University
of Bristol) the
impact of incentives and
loss aversion on the attainment
of 10,000 pupils in Year 11 sitting their GCSEs in 63 schools:
Learning how to control your lizard brain (amygdala), and understand how the pain
of losses (risk
aversion) can distort decision making processes can help you more clearly see how record profits (see chart below), share buybacks, M&A activity, and limited stock issuance (i.e. IPOs) will
impact stock prices.