A lot of book marketing experts tell you how
important author platform is and emphasize the importance of building an email list.
Not exact matches
The
authors wanted to find out if the knowledge a participant had about a given technology or product or service — the participant's «domain - specific» knowledge — was
important when it came to the design of the idea - generating
platform.
And then for a third thing, I think content strategy, which we kind of touched on at the very, very beginning — content strategy is something that a lot of
authors don't have a lot of knowledge or experience about, but I think is really
important for long - term
platform building.
A strong
author platform is the most
important factor in making or breaking initial and long term sales.
Author platform — what is it, why is it so
important, and how you do you create one?
Your Facebook Page is just one part of building your
author platform, but an
important one.
Author platform is most important for authors of this type of book because having influence and a large following is one indicator of expertise and credibility; and, it's an indicator of an author's ability to get exposure and sell books (something more expected of nonfiction aut
Author platform is most
important for
authors of this type of book because having influence and a large following is one indicator of expertise and credibility; and, it's an indicator of an
author's ability to get exposure and sell books (something more expected of nonfiction aut
author's ability to get exposure and sell books (something more expected of nonfiction
authors).
Building an
author platform is an
important part of of a long - term book marketing plan.
Author platform is less
important for
authors of this type of book because such books aren't «expert - based.»
Author platform is one of my favorite things to talk about during interviews and events, because it's so
important... and misunderstood.
Sure there are social media
platforms like Goodreads, Wattpad, Facebook groups etc. and then there are the «real» opportunities that are so much harder to facilitate and organize (and pay for e.g. expense vs profit) like community or regional events and networks as you point out above, but I feel really strongly that the most
important thing for an
author to do in order to build a loyal paying (italics) fanbase / readership is to produce good quality works that are publicized properly and to spend time interacting with those of your readers who you know buy your books because they came to you in the first place.
You may use all or none of the above, but the
important thing to keep in mind about building and growing an
author platform is the end goal: You want to create a network that helps readers discover your books.
Whether you're an
author, a blogger, a comedian, or an evangelist — or some other business or brand trying to get your message across — building a
platform online is one of the most
important things that you need to do.
While having social media accounts — LinkedIn, Facebook, and Twitter, as a few examples — is
important and part of your
author platform, your social media presence can never take the place of a website.
I read book proposals all day long, and one of the most
important parts of the proposal is
Author Platform.
Why it's so
important to start building your
author platform before publication (and the best ways to do it)
Do you believe that libraries are
important for book and
author discovery, and do you believe that library borrows yield
platform - building benefit that has value to you not measured by your theoretical earnings per borrow (if your book is borrowed only once ever, then your earnings per borrow = the price you sold the book at.
Your
author platform determines your reach in the marketplace and it's
important...
It's easy to overcomplicate things, but the most
important aspect to building an
author platform is understanding that it's about engagement.
A network that passes a recommendation from readers to potential readers is a
platform, and building an
author's or brand's
platform becomes one of the most
important tasks of book marketing.
Here's why... While there's no doubt the strength of the writing is very
important, other factors contribute to an overall successful book — not the least of which is being a professional
author who has a «
platform» on which to jump - start marketing efforts after publication.
This is
important if you are not well known yet and don't have a huge
author platform.
It's too
important to be allowed to wallow in that squishiness, so thanks for nailing down the specifics of what makes a solid
author platform.
Building your
author platform before actually publishing your book is
important and I try to provide my readers with some great tips and interesting resources here that will hopefully help you with your writing or your own
author platforms.
Part 1,» we defined
author platform and why it's
important.
Other than not integrating their books into their overall marketing and business efforts,
authors often don't realize how
important it is to build a following — an
author platform — even before they launch their books.
I also think that
platform is more
important for self - published
authors than for those going the conventional route.
Today, indie
authors have as much of a potential
platform as
authors using traditional publishing houses, since they are able to distribute their work through Amazon (arguably the single most
important book distirbution channel in the world today).
It's become so incredibly
important to have a strong online
author platform before you launch a book that it's impossible to overlook the power of a well - done website or blog.
Our third finalist, Bolko, has already taken very
important steps to establish his
author platform.
Two
important reasons self - publishing is valuable are 1) being an
author of a book can help open doors; and 2) it allows you to create a
platform for yourself, a springboard to launch your career, whether it be for writing assignments, being seen and sought as an expert on a topic, or a variety of other things.
You'll make useful contacts and add an
important dimension to your
author platform, which will help with sales when your book is released.
Why knowing our target audience is so
important to building an
author platform and selling more books.
Filed Under:
Authors, Marketing Tips, Social Media Tips Tagged With:
Author, author promotion, Important Social Media, Market Plan, marketing, Quick Reference Guides, social media, social media etiquette, Social Media Marketing, Social Media Platform, Social Media Platforms, social media tips, Target Au
Author,
author promotion, Important Social Media, Market Plan, marketing, Quick Reference Guides, social media, social media etiquette, Social Media Marketing, Social Media Platform, Social Media Platforms, social media tips, Target Au
author promotion,
Important Social Media, Market Plan, marketing, Quick Reference Guides, social media, social media etiquette, Social Media Marketing, Social Media
Platform, Social Media
Platforms, social media tips, Target Audience
I can also decide how to arrange my title / subtitle fields on the amazon page (I will probably put the «subtitle» in the title field, and put the less
important, repeating «21 day
author platform» in the subtitle field.
The
important thing to remember is that a fantastic concept can outweigh a lack of
author platform.
This is why it's
important that you start building your
author platform — your network of fans, followers, and email subscribers — long before you publish.
This is why it's so
important to use your
author name as your username on all social media
platforms and to keep your banner and header images and avatars consistent as well.
An
author platform is built around a personality, and it's
important to sell our identities as
authors just as much as we sell our books.
These features below should be included on
author websites which are
important to help establish credibility, pre-eminence and trust with your audience while building the book marketing footprint and
author platform.
The
important factors that come into play here are having a professional
author platform and building a loyal audience, using social media to network and create some hype for your book, and how you've chosen to distribute your book (print and / or electronic).
In a separate press release, Michael Tamblyn, Kobo's EVP content and merchandising, says, «When we started working on Kobo Writing Life, the first thing we did was ask
authors what they felt was most
important in a self - publishing
platform.
When you're self - publishing a book, it's
important to consider the big picture: your brand, your
author platform, your point - of - purchase marketing via your book cover, etc..
Why is an
Author Platform Important?
All agreed that a title should be available in all possible formats and at all
platforms, on - line and off - line stores, and that the next — perhaps most
important step for self - published
authors — is to get their titles into bricks - and - mortar stores.
As
important as all of these topics are, they can not be the only focus in your
author platform.
Tamblyn went on to speak about how
important self - publishing
platforms have been in foreign markets where would - be
authors may not have access to avenues for publication, notably small niche markets like sub-Saharan Africa, or oppressed cultures where freedom of expression is not as simple as writing a book and having it published and can have serious ramifications for the
author.
When I mentioned tip sheets as part of my keynote presentation on
platform - building at the University of Wisconsin Writer's Institute a few years ago, a Chicago Tribune editor in the audience thanked me afterwards for encouraging writers and
authors to create and distribute this
important book publicity tool.
But Facebook is an
important element of an effective
author platform.
What's the most
important thing a blogger can do to get noticed in the blogosphere and build an
author platform or fan base?