Sentences with phrase «in branding your author»

Not exact matches

Leader - Chivée is one of the individuals I was fortunate enough to interview for a series on the year ahead, Big Ideas for 2018, where I asked a number of my favorite award - winning marketing experts, authors, and other thought leaders — as well as some of Firebrand Group's own digital strategy and branding experts — to recommend one «Big Idea» that companies can take advantage of to get ahead in 2018.

I've invested in trademarks, and contracts with authors, and branding, and developing scripts, and copyrighting the ideas and art... getting everything ready to go to the next level: TV, movies, other forms of media.

11:30 a.m. - 12:10 p.m. Brands YOU F**king Love Speakers: Jennifer Fleiss, co-founder and head of business development, Rent the Runway; Hilary Folger, partner - brand strategy, Lippincott; Daniel Lubetzky, founder and CEO, KIND; and author, Do the KIND Thing; and Bayard Winthrop, founder and CEO, American Giant Interviewer: Eric Schurenberg, president and editor - in - chief, Inc..

Finnegan is one of the individuals I was fortunate enough to interview for a series on the year ahead, Big Ideas for 2018, in which I asked a number of my favorite award - winning marketing experts, authors, and other thought leaders — as well as some of Firebrand Group's own digital strategy and branding experts — to recommend one «Big Idea» that companies can leverage to get ahead in 2018.

Britton is also the author of the new book YouthNation: Building Remarkable Brands in a Youth - Driven Culture.

Branding consultant and author Chris Malone describes the blurry lines of how companies interact with their customers in the 21st century.

Chief strategist Paul Jankowski, who not only authored the study, but also the accompanying book Speak America Too: Your Guide To Building Powerful Brands In The New Heartland, says the proclamation is purposefully provocative.

She's released a series of workout DVDs such as Bodyshred and Body Revolution, authored a handful of bestselling books about weight loss, and in 2014 launched a women's and children's activewear brand called Impact.

Brands: Many big names in media have suffered «sudden deaths,» as the authors put it.

But there's a downside as well: self - published authors don't get the marketing materials provided by the Big Six, and have to work very hard in order to rise through the ranks, establish their personal brand, and attract the necessary readership to succeed.

Denise Lee Yohn, a brand consultant and author of the book What Great Brands Do, encourages companies to engage in authentic philanthropy that ties most directly to their areas of expertise.

«The retailers need to know how much of the beacons they want to use and figure out whether they should crawl, walk or run (with the technology),» said Schafer, who is a director at the National Retail Federation in the U.S. and author of Branded, a book about retailers and social media.

WHO: Scott Davis, managing partner at Prophet, an international branding consultancy based in San Francisco, and author of Brand Asset Management: Driving Profitable Growth Through Your Brands RATING: 5 «First off, most companies would die to be able to start with a brand as powerful as Dr. SBrand Asset Management: Driving Profitable Growth Through Your Brands RATING: 5 «First off, most companies would die to be able to start with a brand as powerful as Dr. Sbrand as powerful as Dr. Spock.

«It's easy to imagine why company brand managers would stay up all night or wake up in a cold sweat,» said Karl Gerth, an academic and author of a book on Chinese consumer behavior.

In it, we asked a number of our favorite award - winning marketing experts, authors, and other thought leaders — in addition to some of our own team of digital strategy and branding experts — to recommend one «Big Idea» that companies can take advantage of to get ahead in 201In it, we asked a number of our favorite award - winning marketing experts, authors, and other thought leaders — in addition to some of our own team of digital strategy and branding experts — to recommend one «Big Idea» that companies can take advantage of to get ahead in 201in addition to some of our own team of digital strategy and branding experts — to recommend one «Big Idea» that companies can take advantage of to get ahead in 201in 2016.

She is a 25 - year veteran of the marketing field and has authored 10 books about marketing, branding, and social media, including the highly popular 30 - Minute Social Media Marketing, Content Marketing for Dummies, Blogging All - in - One for Dummies and Kick - ass Copywriting in 10 Easy Steps.

Eric Ries, Entrepreneur & Author, The Lean Startup Justin Rosenstein, Co-Founder, Asana Alec Ross, Author, The Industries of the Future Javier Saade, Venture Capitalist; Former Associate Administrator, SBA Chris Sacca, Founder / Chairman, Lowercase Capital Dave Samuel, Co-Founder, Freestyle Capital Julie Samuels, Executive Director, Tech: NYC Reshma Saujani, Founder, Girls Who Code Chris Schroeder, Venture Investor; Author, Startup Rising Jake Schwartz, Co - Founder / CEO, General Assembly Robert Scoble, Entrepreneur in Residence and Futurist, Upload VR Kim Malone Scott, CEO, Candor, Inc; Former Director, Google Tina Sharkey, Partner, Sherpa Foundry & Sherpa Capital Clara Shih, Co - Founder / CEO, Hearsay Social Shivani Siroya, Founder / CEO, InVenture Steve Smith, Executive Director, Public Policy Institute, Government Relations & Telecommunications Project, Rainbow PUSH Coalition Jonathan Spalter, Chair, Mobile Future DeShuna Spencer, CEO, kweliTV Katie Stanton, CMO, Color Genomics; Former VP of Global Media, Twitter Jenny Stefanotti, Co-Founder, OneProject; Board of Directors, Ushahidi Debby Sterling, Founder / CEO, Goldiblox Seth Sternberg, Co - Founder / CEO, Honor Margaret Stewart, Vice President of Product Design, Facebook Jeremy Stoppelman, CEO, Yelp Michael Stoppelman, SVP, Engineering, Yelp Baratunde Thurston, Former supervising producer, The Daily Show with Trevor Noah; Co-Founder, Cultivated Wit Stephanie Tilenius, Founder / CEO, Vida Health; Board of Directors, Seagate Technology Richard D. Titus, Entrepreneur; SVP, Samsung Anne Toth, VP of Policy & Compliance, Slack Bill Trenchard, Partner, First Round Capital April Underwood, VP of Product, Slack Max Ventilla, Founder / CEO, AltSchool Tabreez Verjee, Co - Founder / Partner Uprising; Board Director Kiva.org Jimmy Wales, Founder of Wikipedia Hunter Walk, Partner, Homebrew VC; Former Director of Product Management, Google Tristan Walker, Founder / CEO, Walker & Company Brands, Inc.; Founder / Chairman, Code 2040 Ari Wallach, CEO, Synthesis Corp..

«Trump tried to get as much newspaper coverage as possible [early in his career], always pushing his Trump [brand] and the adjective «billionaire» attached to his name or «successful real estate developer» and «rich,»» says Gwenda Blair, author of «The Trumps: Three Generations of Builders and a President.»

Fran Hauser is a long - time media executive, startup investor and author of The Myth of the Nice Girl.Best known for her role building PEOPLE.com — one of the biggest media brands online — Hauser made the leap to early stage investing in 2014, funding and advising consumer - focused companies such as HelloGiggles, Mogul, The Wing and Gem & Bolt.

This philosophy has allowed me to become a best - selling author, self made millionaire in my twenties, international speaker, Entrepreneur's Top Ranked Personal Branding expert, and partner and host of the largest business show in America, Business Rockstars; Which is broadcasted on television and tens of millions of screens on airline companies like Delta.

Jay Baer @jaybaer Author, Speaker and President at Convince & Convert Presenting: How to Use Customer Service to Turn People Into Brand Advocates and How to Staff Your Social Media Team in a Changing Marketplace

In this episode of the Tony Robbins Podcast, you will hear from Renée Mauborgne — professor at INSEAD and co-director of the INSEAD Blue Ocean Strategy Institute, and author of the best - selling book, Blue Ocean Strategy, which has sold over 3.5 million copies across 5 continents and was recently updated and expanded in 2015 — as she discusses how any business can break away from the competition, build a strong brand, and get the world of social media to start talkinIn this episode of the Tony Robbins Podcast, you will hear from Renée Mauborgne — professor at INSEAD and co-director of the INSEAD Blue Ocean Strategy Institute, and author of the best - selling book, Blue Ocean Strategy, which has sold over 3.5 million copies across 5 continents and was recently updated and expanded in 2015 — as she discusses how any business can break away from the competition, build a strong brand, and get the world of social media to start talkinin 2015 — as she discusses how any business can break away from the competition, build a strong brand, and get the world of social media to start talking.

In his book, X: The Experience When Business Meets Design, author Brian Solis looks at the way brands like Sephora, Intuit, and LEGO revamped their customer experience by first creating a map of the customer journey.

In The Storyteller's Secret: From TED Speakers to Business Legends, Why Some Ideas Catch on and Others Don't (St. Martin's Press), bestselling author and communication expert Carmine Gallo explains why storytelling and its power to build emotional connections is increasingly valued in today's workforce and is helping brands change hearts and mindIn The Storyteller's Secret: From TED Speakers to Business Legends, Why Some Ideas Catch on and Others Don't (St. Martin's Press), bestselling author and communication expert Carmine Gallo explains why storytelling and its power to build emotional connections is increasingly valued in today's workforce and is helping brands change hearts and mindin today's workforce and is helping brands change hearts and minds.

As an example, I not only agented this book myself to a major NYC - area publisher, I brought in Jay and his famous brand, I brought in Stephen M.R. Covey for the foreword, and even wrote my own back cover (something most authors never get to do when working with a major publisher).

I recently interviewed Jay Baer, NYT Best Selling author, blogger, and founder of Convince and Convert, about his 25 years in digital marketing, how to create word of mouth, and why irrelevant content might be slowly destroying your brand.

Eric Ries, Entrepreneur & Author, The Lean Startup Justin Rosenstein, Co-Founder, Asana Alec Ross, Author, The Industries of the Future Javier Saade, Venture Capitalist; Former Associate Administrator, SBA Chris Sacca, Founder / Chairman, Lowercase Capital Dave Samuel, Co-Founder, Freestyle Capital Julie Samuels, Executive Director, Tech: NYC Reshma Saujani, Founder, Girls Who Code Chris Schroeder, Venture Investor; Author, Startup Rising Jake Schwartz, Co - Founder / CEO, General Assembly Robert Scoble, Entrepreneur in Residence and Futurist, Upload VR Kim Malone Scott, CEO, Candor, Inc; Former Director, Google Tina Sharkey, Partner, Sherpa Foundry & Sherpa Capital Clara Shih, Co - Founder / CEO, Hearsay Social Shivani Siroya, Founder / CEO, InVenture Steve Smith, Executive Director, Public Policy Institute, Government Relations & Telecommunications Project, Rainbow PUSH Coalition Jonathan Spalter, Chair, Mobile Future DeShuna Spencer, CEO, kweliTV Katie Stanton, CMO, Color Genomics; Former VP of Global Media, Twitter Jenny Stefanotti, Co-Founder, OneProject; Board of Directors, Ushahidi Debbie Sterling, Founder / CEO, Goldiblox Seth Sternberg, Co - Founder / CEO, Honor Margaret Stewart, Vice President of Product Design, Facebook Jeremy Stoppelman, CEO, Yelp Michael Stoppelman, SVP, Engineering, Yelp Baratunde Thurston, Former supervising producer, The Daily Show with Trevor Noah; Co-Founder, Cultivated Wit Stephanie Tilenius, Founder / CEO, Vida Health; Board of Directors, Seagate Technology Richard D. Titus, Entrepreneur; SVP, Samsung Anne Toth, VP of Policy & Compliance, Slack Bill Trenchard, Partner, First Round Capital April Underwood, VP of Product, Slack Max Ventilla, Founder / CEO, AltSchool Tabreez Verjee, Co - Founder / Partner Uprising; Board Director Kiva.org Jimmy Wales, Founder of Wikipedia Hunter Walk, Partner, Homebrew VC; Former Director of Product Management, Google Tristan Walker, Founder / CEO, Walker & Company Brands, Inc.; Founder / Chairman, Code 2040 Ari Wallach, CEO, Synthesis Corp..

Advising the new head of the Boardroom this season will be world - class business minds, including investment guru Warren Buffett, one of the most successful businessmen in the world; former Microsoft CEO and Los Angeles Clippers owner Steve Ballmer; Tyra Banks, a supermodel, actress, TV host, producer, accomplished businesswoman and CEO of the Tyra Banks Company and cosmetics brand, TYRA Beauty; actress, author and entrepreneur Jessica Alba, the founder and chief creative officer of The Honest Company and Honest Beauty; and Schwarzenegger's trusted confidante and nephew, prominent entertainment attorney Patrick Knapp Schwarzenegger.

In an economy that is still struggling to recover from financial crisis, Millennials are slower to achieve financial independence, even those that have high - level degrees,» says Dan Schawbel, Founder of Millennial Branding and New York Times bestselling author of Promote Yourself.

, a training and consulting agency specializing in social media, branding, and digital marketing, Moore is a jack of all trades marketing professionals who lists keynote speaker, trainer, consultant, and author as of few of her many titles.

Recognized as a «branding expert» by the Associated Press, Fortune, and Inc. magazine, she is the author of Reinventing You: Define Your Brand, Imagine Your Future and her most recent book, Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It, was released in April 2015.

CMO of Branderati and author of Think Like Zuck, EKaterina Walter explores the emerging employee advocacy movement in this post: Want to find brand ambassadors?

Join author and columnist, Michael Wolff in a unique conversation about the adaptability of the TV business and the search for brand value.

She has authored a dozen books about marketing, branding, social media, copywriting, and technology and is the founder and editor - in - chief of Women on Business, a blog for business women.

Don't forget, EVERY author / agent / publisher who markets via the US emergent brand is responsible for this culture of abuse — those who did not participate in it, stood by silently as it happened.

I am targeting a very specific and small gorup of author / speakers who have attached themselves to the US emergent brand in ways that are toxic and not theological.

As I had covered Xn carnage for the Door from 1994 till the rag shut down the website in 2008, I «thought» (silly me) that they'd welcome my critique so they could avoid becoming like those branded Christian celebrities / religious rock stars we had both satirized only to become that which they once despised once they hit the author / speaker circuit.

However, if you are brand new to the subject of a nonviolent atonement, a book like this might be just what you are looking for to introduce you to the various views and available authors which are out there in this important topic.

Private label can have many benefits for distributors, but it can also create challenges, including putting a strain on relationships with manufacturers, says JB Steenkamp, author of Private Label Strategy: How to Meet the Store Brand Challenge, in Private Label & Channel Conflict.

By Staff Reporters NEW YORK — On the night before Kosherfest, nearly 100 world - renowned kosher food personalities, cookbook authors, brands, and kosher foodies honored eight kosher food industry pioneers who have each achieved significant milestones in the kosher food industry.

During a three - day footy-fest in Sydney, the author didn't have much luck convincing two mates that the NFL game measured up to two Australian brands

Here is a clip of The Today's Show interviewing Narmin Parpia, author and inventory of the Potty Training In One Day book and Potty Scotty & Potty Patty brands.

In Focus on LinkedIn, author Richard Lowe Jr. offers some advice for how to use this crucial piece of writing to establish your brand.

The study began with a collaboration among the two lead authors — Harrison Brand, PhD, a research fellow in Talkowski's lab, who sequenced and analyzed the genomes of patients with arhinia, and Natalie Shaw, MD, then with the MGH Reproductive Endocrine Unit and now at the National Institute for Environmental Health Science, who was investigating the lack of reproductive development in a few patients with arhinia.

«While most studies show there are no significant differences in clinical response between a biosimilar and the original product, some physicians and patient advocacy groups have expressed concern about how interchangeable they really are, and whether it is safe to switch from the brand name version to the biosimilar,» said lead author Dr Daniel Nagore of Progenika Biopharma, Derio, Spain.

Journals depend on their authors, but equally, researchers in the life sciencesespecially young investigatorsneed to publish in «brand name» journals, such as Cell, Nature and Science, to advance their careers.

«This is a small study, but it suggests gardens can help children's diets — even in the snow belt,» said lead author Brian Wansink PhD, Director of the Cornell Food and Brand Lab and author of Slim by Design.

«Grocers can benefit from encouraging healthy shopping practices because they can sell more perishable items like fruits and vegetables rather than tossing them in the dumpster after a few days,» says lead researcher Brian Wansink, PhD, director of the Food and Brand Lab at Cornell University and author of the new book, Slim by Design: Mindless Eating Solutions for Everyday Life, «The benefit to shoppers is obvious; healthier groceries result in healthier eating!»

Lead author Brian Wansink, PhD director of the Cornell Food and Brand Lab and author of Slim by Design concludes, «Evoking fear may seem like a good way to get your message across but this study shows that, in fact, the opposite is true — telling the public that a behavior will help them be healthier and happier is actually more effective.»

«Our study is the first to investigate whether generic versus brand - name statins play a direct role in improving health outcomes,» explained Joshua J. Gagne, PharmD, ScD, assistant professor of medicine in BWH's Division of Pharmacoepidemiology and Pharmacoeconomics and lead author of this study.