Sentences with phrase «increased ad spending»

Still, we could have gotten better results if we had increased ad spending earlier in the launch as we got a better idea of which ads worked.
Since taking over, Furlong increased ad spending to promote the renamed operation, and in the first quarter, the company said it had completed its largest U.S. advertising campaign to date.
He thinks that increased ad spending and popular new promotions will fuel a rally for the stock.
This great return allowed us to scale our sales just by increasing the ad spend on the video, which has continued to work exceptionally well and automated our monthly sales revenue.
the suggested keywords are designed to increase your ad spend, not give you more relevant keywords

Not exact matches

But even with Facebook's increased spending, executives said that its core ad business remains intact.
This automated way of purchasing ads helps to better manage costs at scale, increase transparency of where your budgets are spent, and enables real time decision - making.
Mallin said MEC Global's clients» spending on Facebook, for example, had increased 55 % between Q4 2014 and Q4 2015, an acceleration that has been boosted largely by advertisers» demand for video ads.
McKinsey and Company is expecting global ad spending to increase by 35 % between 2012 and 2017.
As your response to the ads improves and more people end up at your online shop, you can begin to scale up the spend to drive more customers to your shop and hopefully gain some virality — like we did — that will allow you to increase sales by over 500 percent in two months.
«This approach, using a video intended for organic as an ad, reduced cost - per - action by 3.6 % and increased return on ad spend by 24 percent.
Brands will likely continue to increase their Facebook ad spending to get their content in front of people, and features in the Instant Articles format makes that easier.
Mobile Captures More Than Half Of All U.S. Internet Advertising Revenue For The First Time Ever, Total Digital Ad Spend Hits a Landmark $ 72.5 Billion in 2016 IAB reports: «Mobile advertising accounted for more than half (51 %) of the record - breaking $ 72.5 billion spent by advertisers last year -LSB-...] The total represents a 22 percent increase, up from $ 59.6 billion in 2015.
According to a survey by Animoto, more than 50 percent of marketers surveyed had planned to increase their spend on video ads on Facebook (63 percent), YouTube (60 percent), Twitter (52 percent), and Instagram (50 percent) 27eMarketer, 2017.
Other positive signs include ad spend on the platform increasing 10 % year - over-year to $ 211m with its take rate standing at 11.8 % for the quarter, which it expects to maintain in the second quarter or the year, but its net loss for the period deepened 76 % year - over-year to $ 27.8 m.
According to eMarketer, in 2016, US programmatic digital display ad spending will reach $ 22.10 billion, a 39.7 % increase over last year.
Consumers are increasing the amount of time spent on the service, taking away time spent from traditional ad - supported networks.
What is missed is that the increase in digital advertising is a secular trend driven first - and - foremost by eyeballs: more - and - more time is spent on phones, and the ad dollars will inevitably follow.
Divide your monthly Facebook ad spend between boosting posts for increased reach and ads to drive traffic directly to your website.
In Q3 2016, the average increase in ad spend was +249 percent YoY, while the average ROAS was also up 26 percent from 2015.»
Beverage industry giant Coca - Cola has increased its spending on ad...
Although ad spending has a direct correlation to market share, it actually doesn't increase the size of the overall market.
Both the UFT and NYSUT are airing TV ads opposing Cuomo's education proposals, which are linked to increase spending in his $ 142 billion budget proposal.
Former NYC Councilman Anthony Como is out with a new TV ad that attacks his Democratic target, Queens Sen. Joe Addabbo (also a former NYC councilman), for voting «124 times» to increase taxes and fees while also going along with $ 14 billion worth of new spending in the state budget.
Martland, who has pressured the incumbent lawmaker at every turn, just released a new Web ad slamming the senator for raising taxes and increasing spending.
ESD CEO Howard Zemsky said recently the agency must alter its ad spending because of a looming state budget deficit and Cuomo's requirement that state expenditures increase by 2 percent or less each year.
Ad spending typically increases as election day nears, and the recent campaign represents an increase over the previous week.
The radio ad is the third in a string of efforts to persuade lawmakers that now is clearly not the time for significant increases in state spending and more than a billion dollars in new taxes and fees for New York businesses.
The board of directors of Empire State Development unanimously approved the increase, bringing total spending authorized for «Open for Business» ads to $ 261.5 million.
Relative to the baseline established by the control group, the experiment showed that the retailer's campaign increased sales by 3.6 percent or roughly three times the retailer's spending on ads.
In the UK, consumer magazines haven't posted an industry - wide annual increase in print advertising since 2005, according to The Advertising Association and Warc report, which tracks ad - spend data.
MARKET WIRE — May 9 — eMarketer has increased its estimate of US ad spending on social networks to $ 900 million in 2007 due to increased revenue projections for Facebook and additional spending on niche and marketer - sponsored social networks.
Estimates of time spent browsing personals ads, r =.19, p <.05, as well as total time engaged in online dating activity, r =.19, p <.05, and the ratio of total time engaged in online activity to total time online, r =.24, p <.01, all increased slightly with participant age.
So I stopped advertising there and used that $ 100 to increase my Facebook ad spend.
So I adjusted my ads to only target women age 35 and above, and instantly, my cost per click dropped and my sales increased just by optimizing my ad spend to focus on the demographic that actually converted.
When you daily scale up the Facebook's ad spend when you're launching a new book, so you trigger the Facebook algorithm to sell your book, what percentage of daily budget increase you usually do?
Mobile is projected to keep rising, with ad spend increasing to be around 92 % of total US digital spending by 2020.
Advertisers spent a whopping $ 78 billion on TV ads in 2013, an increase of $ 14 billion over the previous four years.
Ad Spending Growth + / - Market Shares Gains and Losses + / - Shares Outstanding Increase or Decrease + / - Dividend Yield
Numerous Co's are now cutting Ad - Spend (Proctor & Gamble, Unilever) as they've found it doesn't improve brand awareness or increase sales -
However, the authors demonstrated that this initial burst led to a sustained increase in ad conversions — especially from search ads — weeks after the ad spend took place.
Moreover, spending for the ads increased from $ 3.8 million to nearly $ 62 million during this time period.
Facebook saw a similar trend in 2017, with growth slowing and the time spent on the platform decreasing but ad spending actually increasing.
Less time spent could mean fewer ad impressions but deeper engagement which everything people see which might increase auction competition and lead to higher ad prices.
In addition, in order to increase our advertising revenue, we also seek to increase the listening time that our Ad - Supported Users spend on our Ad - Supported Service.
increasing the number of hours our Ad - Supported Users spend listening to music or otherwise engaging with content on our Ad - Supported Service;
The company hasn't shared any comprehensive metrics on how well these ads perform, but did note in a blog post a single case study where a custom guitar shop saw a 13x return on ad spend, and a 130 percent increase in revenue from the ad.
Facebook has revised its number of users reached by the Internet Research Agency's $ 100,000 ad spend multiple times, starting with zero, then increasing it to 10 million, then 126 million, and the current estimate of 146 million people.
Google says Warmoth Guitar Products, one of the early advertisers to use YouTube Director onsite, saw a 13x return on its ad spend and a 130 percent increase in revenue from the video ad it created.
It's true that FB is going to lose out on ad dollars as the company becomes choosier about who it partners with and how ads are displayed, and the company's spending will certainly increase as data protection becomes a priority.
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