So there is value to it, but I don't think it's the same as having
the individual granular data of all these users, which is what we're talking about here with the Cambridge Analytica situation.
Not exact matches
As a rule, the software masks identifying information, Polak says: «Only when something is deemed to be a threat do you get approval from the chief privacy officer or part of the legal team to be able to break the glass» — decrypting more
granular personal
data — «and see who the
individual is,» he adds.
The briefing is intended to highlight the differences in economic outcomes of
individuals, households and regions observed when examining
data in more
granular detail than at the aggregate level.
The trove of documents shared publicly by the company's former research director, Christopher Wylie, illustrates that
granular personal
data on each of us can be used to create precise messages to any
individual voter, then delivered to us through the online ecosystem over Facebook, Instagram, Google, Twitter and other free services.
Los Altos already ranked among the best - performing districts in the state, but it had set itself a goal of improving
individual achievement, and «capturing
data at a
granular level» on each student was proving difficult, Goines told me.
The above covers
data, but in its most
granular sense — facts about
individuals, or login details, are a risk in themselves.