Money spent last year on
junk food advertising in the UK far outweighs the amount Government is able to spend on healthy eating campaigns, leading to an unbalanced environment pushing us towards unhealthy choices, according to new analysis by the Obesity Health Alliance (OHA).
Not exact matches
Half of the calories consumed
in America come from «
junk» — well -
advertised, processed «
foods» that harm our bodies and provide little or no nutritional value.
Even if measures supported by the best available evidence (such as traffic light labelling on the front - of -
food packaging and removing
advertising junk food to children between 6 am and 9 pm as recommended
in the Government's response to the National Preventative Health Taskforce) are implemented, regulation is no panacea.
The bargaining process often sees businesses taking some steps to appease government and public demands, such as putting labels on
food, but not ones that communicate clearly and effectively, or a voluntary (and small) reduction
in television
advertising of
junk food to children.
[63] They cite the cases of Sweden, Norway and Quebec as instances where there is inconclusive evidence that bans have been successful (see the section later
in this paper on what actions other countries have taken
in relation to
junk food advertising for more explanation of the regime
in place
in these countries).
The government's measures, centred on the sugar tax announced by George Osborne
in March, rely on voluntary action by the
food and drink industry and are shorn of any restrictions on
junk food marketing and
advertising.
And there are also many, many things we could be doing to encourage children's acceptance of healthier school meals: imposing meaningful restrictions on children's
junk food advertising; requiring
food education
in schools — not just nutrition education, but offering kids a real understanding of our
food system, and overtly inoculating them against the allure of hyper - processed and fast
food; teaching all children basic cooking skills; getting more gardens into schools; encouraging restaurants to ditch the standard breaded - and - fried children's menu; imposing taxes on soda (and even
junk food); improving
food access; and so much more.
In today's New York Times, Jane Brody reports on the recently released results of the CHildhood Obesity Cost - Effectiveness Study (aka «CHOICES»), which examined various possible approaches to curbing childhood obesity and chose two as most likely to help: the imposition of taxes on sugary beverages and curbs on children's
junk food advertising, both measures long supported here on The Lunch Tray.
The following two provisions would effectively prevent co-marketing of
junk food in schools via copycat snacks: 210.30 (b)(1) Food and Beverage Marketing and Advertising: Food and Beverage Marketing and Advertising means an oral, written, or graphic statement or representation, including a company logo or trademark, made for the purpose of promoting the use or sale of a product by the producer, manufacturer, distributer, seller, or any other entity with a commercial interest in the prod
food in schools via copycat snacks: 210.30 (b)(1)
Food and Beverage Marketing and Advertising: Food and Beverage Marketing and Advertising means an oral, written, or graphic statement or representation, including a company logo or trademark, made for the purpose of promoting the use or sale of a product by the producer, manufacturer, distributer, seller, or any other entity with a commercial interest in the prod
Food and Beverage Marketing and
Advertising:
Food and Beverage Marketing and Advertising means an oral, written, or graphic statement or representation, including a company logo or trademark, made for the purpose of promoting the use or sale of a product by the producer, manufacturer, distributer, seller, or any other entity with a commercial interest in the prod
Food and Beverage Marketing and
Advertising means an oral, written, or graphic statement or representation, including a company logo or trademark, made for the purpose of promoting the use or sale of a product by the producer, manufacturer, distributer, seller, or any other entity with a commercial interest
in the product.
In 2012, Disney banned
junk food advertising on all of its child - targeted TV and radio platforms.
A
food act
in Peru introducing mandatory front of pack warnings for pre-packaged
foods high
in sugar, salt and fat and restrictions on
junk food advertising to children and young people
Posted
in Big
Food, Child Nutrition, Food Law, Food Policy, Industry Tactics, Marketing to Children, Public Health Tagged: advertising regulation, Big Food, child nutrition, childhood obesity, fast food, junk food, Let's Move, targeted marketing Michele on Google + View / Add Comments
Food, Child Nutrition,
Food Law, Food Policy, Industry Tactics, Marketing to Children, Public Health Tagged: advertising regulation, Big Food, child nutrition, childhood obesity, fast food, junk food, Let's Move, targeted marketing Michele on Google + View / Add Comments
Food Law,
Food Policy, Industry Tactics, Marketing to Children, Public Health Tagged: advertising regulation, Big Food, child nutrition, childhood obesity, fast food, junk food, Let's Move, targeted marketing Michele on Google + View / Add Comments
Food Policy, Industry Tactics, Marketing to Children, Public Health Tagged:
advertising regulation, Big
Food, child nutrition, childhood obesity, fast food, junk food, Let's Move, targeted marketing Michele on Google + View / Add Comments
Food, child nutrition, childhood obesity, fast
food, junk food, Let's Move, targeted marketing Michele on Google + View / Add Comments
food,
junk food, Let's Move, targeted marketing Michele on Google + View / Add Comments
food, Let's Move, targeted marketing Michele on Google + View / Add Comments (0)
Just think about it: if you were trying to balance a very tight budget
in an operation which lives or dies based on how well students accept your
food, and if many (sometimes, the vast majority) of those students came from homes
in which nutritionally balanced, home cooked meals are far from the norm, and if the
food industry was bombarding those kids with almost $ 2 billion a year
in advertising promoting
junk food and fast
food, and if you had no money of your own for nutrition education to even begin to counter those messages, and if some of those kids also had the option of going off campus to a 7 - 11 or grabbing a donut and chips from a PTA fundraising table set up down the hall, wouldn't you, too, be at least a tiny bit tempted to ramp up the white flour pasta, pizza and fries and ditch the tasteless, low - sodium green beans?
So
in this case, I'm giving Disney high marks for making significant strides to protect our children from the worst
junk food advertising out there.
Posted
in Big
Food, Food Policy, Marketing to Children Tagged: advertising regulation, American Dietetic Association, deceptive health claims, FDA, Frito - Lay, GMO labeling, junk food, Monsanto, natural, PepsiCo Michele on Google + View / Add Comments
Food,
Food Policy, Marketing to Children Tagged: advertising regulation, American Dietetic Association, deceptive health claims, FDA, Frito - Lay, GMO labeling, junk food, Monsanto, natural, PepsiCo Michele on Google + View / Add Comments
Food Policy, Marketing to Children Tagged:
advertising regulation, American Dietetic Association, deceptive health claims, FDA, Frito - Lay, GMO labeling,
junk food, Monsanto, natural, PepsiCo Michele on Google + View / Add Comments
food, Monsanto, natural, PepsiCo Michele on Google + View / Add Comments (9)
Junk food sales are a direct result of millions upon millions of dollars
in advertising, strategically placed high fructose corn syrup, and prime residential space
in grocery stores.
These factors include state - funded «taste training»
in preschools, warnings on
junk food advertising, bans on school
junk food sales and of course societal value placed on French
food culture.
Because she's absolutely right that
in a very real sense, school
food is competing against relentlessly
advertised junk food, and it just doesn't stand a chance without a lot of powerful messaging behind it.
Posted
in Big
Food, Child Nutrition, Food Policy, Industry Tactics, Marketing to Children Tagged: advertising regulation, Congress, junk food, lobbying, nutrition labeling, Obama, politics, school food policy, targeted marketing, voluntary self - regulation Michele on Google + View / Add Comments
Food, Child Nutrition,
Food Policy, Industry Tactics, Marketing to Children Tagged: advertising regulation, Congress, junk food, lobbying, nutrition labeling, Obama, politics, school food policy, targeted marketing, voluntary self - regulation Michele on Google + View / Add Comments
Food Policy, Industry Tactics, Marketing to Children Tagged:
advertising regulation, Congress,
junk food, lobbying, nutrition labeling, Obama, politics, school food policy, targeted marketing, voluntary self - regulation Michele on Google + View / Add Comments
food, lobbying, nutrition labeling, Obama, politics, school
food policy, targeted marketing, voluntary self - regulation Michele on Google + View / Add Comments
food policy, targeted marketing, voluntary self - regulation Michele on Google + View / Add Comments (31)
«Six
in 10
food ads during family TV shows push
junk food, UK study reveals: Report highlights major «loophole»
in the regulation of
junk food advertising to children.»
Nestle: Well, we will do it
in the way these changes always take place — you do it through education of the public; you create demands for different kinds of
foods; you teach parents to go into schools and look at what their kids are eating and then do something about it; you change policy so that it becomes more difficult for
food companies to
advertise to children; you stop them from marketing
junk food to kids using cartoon characters.
The article said cuts affected the more difficult and contentious health promotion tasks — such as regulatory policy for alcohol and tobacco and
food, which requires examining industry behaviours like
advertising of
junk foods, salt levels used
in processed
food, and alcohol promotions.
Ali plans to tweet on current legal issues
in the
food environment — should we restrict
junk food advertising to children, tax or ban unhealthy
foods and drinks, put nutrition info on menus and make health stars mandatory
in supermarkets?