The original research, commissioned by Tourism Australia, and carried out by BDA
Marketing Planning in 11 of Australia's key international markets - identifies opportunities to make the Australia's tourism offering more attractive to overseas visitors - including focusing on the country's strongest assets - its coastal, aquatic and wildlife experiences - as well as better marketing of the country's quality food
Marketing Planning in 11 of Australia's
key international
markets - identifies opportunities to make the Australia's tourism offering more attractive to
overseas visitors -
including focusing on the country's strongest assets - its coastal, aquatic and wildlife experiences - as well as better
marketing of the country's quality food
marketing of the country's quality food and wine.
As law firms have come to recognize the vital contribution that a dynamic
marketing function can make to firm growth, legal marketers are playing progressively important roles in
key areas,
including strategic planning, domestic and
overseas expansion, competitor research and analysis, developing measurable business - development programs, and orchestrating client teams and client service programs.