As mentioned in the last chapter,
keyword rich text can make all the difference.
Having
keyword rich text, which uses phrases or words you want to be found for is guaranteed to give you a better boost than without.
Not exact matches
Don't worry about artificially incorporating
keyword -
rich anchor
text to rank for specific
keywords.
Keyword rich contextually relevant
text links are like fuel for your website's search engine rankings.
Those links will help improve the authority of your domain as a whole, but are often very general and do not contain
keyword -
rich anchor
text, or point to meaningful pages.
Keyword -
rich text links are like fuel for your search engine optimization (SEO).
Rather, you want to share images that have good meta -
text, and descriptions that are
rich in
keywords but not spammy (the difference between «nighttime stars painting night sky art sparkle» and «painting of a sparkling night sky»).
You know you've been getting great «results» from buying
keyword -
rich domains, building anchor
text links and leaving comment spam that all follow this pattern.
When you include a
keyword rich file name, as well as a caption and alt
text, it helps the image to be found through Google Image search.
• Presentation Resume & Cover Letter • ASCII /
Text Version of Resume & Cover Letter (broadcast / response blend template) • PDF Version of Resume • Testimonial / Reference Dossier •
Keyword Rich, Branded LinkedIn Profile • Your choice of 2 of the following:
Instead of your career objectives section have a «qualifications summary» section or an «Achievements» section that can also provide a
keyword rich area of
text.
• Completely employer - centered • Specifically tells the employer how you can make money for him •
Rich with accomplishments, measured in numbers and percentages (unless of course you have achieved something that can not be judged in numbers and percentages) • Translates acronyms and technical jargon into plain
text English • Contains
keywords that can be picked up by a resume screening algorithm your cover letter