The problems with lazy tactics are numerous: they don't deliver leads, they reflect badly on content presented (
keyword stuffed content typically equals bad marketing copy), and as Google gets smarter — they don't deliver the desired top rankings!
Not exact matches
Keyword stuffing is a tactic where a piece of
content on a business» website was written specifically to contain a high number of
keywords related to the company's products, or other
keywords related to the business, that the business hopes to rank for in the SERPs.
Keyword -
stuffing once helped pages get ranked well, even if the
content wasn't valuable.
Keyword stuffing, especially when combined with thin, low - quality
content, has been frowned upon by Google ever since, a stance that has given rise to what are...
Keyword -
stuffed websites received higher ranking than quality
content providers — and that sucked.
For instance: duplicated
content,
keyword stuffing, and cloaking can all lead to your website being penalized.
If the
keyword density is too high and the PR is then published on site, it will have exactly the same impact as any other
stuffed content would — it will appear to be too spammy to Google and to the reader.
As with any form of online
content, whether it be an article or a web page,
keyword stuffing should be avoided at all costs.
Oddly placed
keywords or awkward
keyword phrases or
keyword stuffing in the
content of a website will no longer appease Google or web users.
If the search engine bots suspect that you may be «
keyword stuffing» your news release, then they might flag your
content and remove it from the search results.
You will not have adult XXX
content listed in the kids section or have people
stuffing their books with negative
keywords.
Recently, Google started filtering and lowering the rankings of sites that overused exact match anchors both on and off site, and those sites that overused, or «
stuffed»
keywords into the
content.
Keyword stuffing is a major problem with web
content and something that should be avoided.
Many times, website owners and lazy marketing companies will post
content on their sites that have been
stuffed with
keywords.
You know that when you create
content that you want ranked in Google it is important not to
stuff your written text with
keywords — and the very same applies to LinkedIn.
Keyword stuffed contents, on the other hand, refer to
content that have excessively used
keywords intended for the sole purpose of being highlighted.