It seems to be a variant of the Yahoo toolbar, so presumably it's
some kind of ad revenue - sharing deal with kickback from selected online retailers as well.
Not exact matches
The
revenue split with Yahoo wasn't specifically disclosed, but Google has previously said that website owners that display the
kind of ads covered in this agreement usually get to keep 68 percent
of the
revenue.
I know you don't want adverting
revenue but I'm sure that sticking some
kind of local
ad on those vehicles Would work.
A botnet becomes a platform, with spam just one «program» among others that runs on the platform alongside things such as key cracking (breaking passwords and encryption), clickfraud (automated «clicking» on
ads to increase
revenue to the
ad host), identity theft
of all
kinds, and DDoS attacks — and potentially much more.
So if I knew that a certain
kind of ad paid especially well, I could write about that topic and try to bump my
ad revenue in that way.
«For me on a very personal level, there was something
kind of perverse about that, using that expression
of individuality in a way to create
ad revenue for the company.