Whether it's a retiree, a group of college students, a family with kids in high school, or someone who needs to live near the airport,
know your target renter and what they want.
We were basically
targeting ourselves 10 years ago since we
knew that
renter profile the best: young family with 1 - 2 kids who valued good schooling, move - in ready SFR, fenced in, nice garage, major appliances provided, great renting experience, etc..