Sentences with phrase «la old spice»

Taco Bell and Old Spice are other examples of companies who are having fun with their marketing campaigns.

If you'd only heard about Old Spice before 2010, you might be forgiven for thinking of it as a brand for an older generation — back then, it was a brand largely unnoticed by young consumers.

No one disputes the brilliance of the viral Old Spice campaign, but all those «free» impressions still came with a price.

Old Spice.

Release an explainer video that relates to your business or a humorous video they'll want to share with friends (think Old Spice or Dollar Shave Club's spots), an infographic that educates consumers about a pertinent issue, or a blog post written by your CEO that contains industry insights.

It also takes a content strategy that reflects the brand's core philosophy, so when Old Spice releases a video like the hilarious «The man your man could smell like», it resonates with fans — and they want to share it more widely.

That's right, Old Spice and Proctor and Gamble, who have hired Crews to act in a number of commercials, sent the actor an amazing letter of encouragement:

Terry Crews Just Shared an Amazing Letter He Received From Old Spice, and It's a Lesson in Emotional Intelligence

We at Old Spice and P&G are on your side and offer our support in any way we can as you continue to fight against sexual misconduct.

With this short letter, the folks at Old Spice and Procter and Gamble sent Crews a very powerful message.

Memorable campaigns from the likes of Old Spice have used commercials as tent poles for campaigns that stretched across platforms, including Internet video and even online games.

When Cramer was younger, he used Old Spice deodorant because his grandfather did, shaved with Gillette because his Pop liked the brand, drove a Ford because Pop drove one and filled his prescriptions at the local drugstore where the employees knew him by name.

But what Old Spice really gets right is the emotional element of marketing, making followers wish their man was as suave as that cologne guy.

There's the Chicago based Domino's franchisee who sends personalized videos (think Old Spice Guy, but less naked) to people who tweet both praise and complaints about his pizzas, getting him praise on 87,000 Web sites and fierce loyalty from his customers.

For all its horse - riding and power moves, the thing about Old Spice is it's about showering and cleanliness.

Old Spice's Buzz score with mothers jumped from 12 to19 since the beginning of the year, while Buzz among men 18 — 34 went down from 21 to 19.

Old Spice was measured with two of YouGov BrandIndex's scores: Buzz («If you've heard anything about the brand in the last two weeks, through advertising, news or word of mouth, was it positive or negative?»)

Consumer perception of Old Spice by mothers jumped 58 % over the past three and a half weeks, while comparatively, men 18 — 34 remained essentially flat, drifting down 9 %.

Old Spice became the number one body wash and deodorant brand in both sales and volume.

With all the Old Spice hoopla, what's happened to the once hot AXE?

The latest Old Spice ads also developed by Wieden + Kennedy introduce the new character Danger Zone Man to tout the brand's Danger Zone deodorant.

If only every VC looked like the Old Spice Guy...

Learn from the front - runners who have done well already like Old Spice, Blendtec and Superhero Stuff.»

Old Spice in the US has broken further away from key competitors in the men's deodorant category in recent weeks, according to YouGov BrandIndex, the only daily consumer perception research service of brands.

Old Spice in the US has broken further away from key competitors in the men's deodorant category in recent weeks, according t...

AXE continues to make efforts to regain ground, such as releasing a mobile app that records and shares the user's big night out, but it hasn't been enough to break Old Spice's momentum.

Old Spice, AXE and Right Guard were measured using YouGov BrandIndex's Buzz score, which asks respondents: «If you've heard anything about the brand in the last two weeks, was it positive or negative?»

Most recently, Old Spice has made significant gains in Buzz scores among men 18 — 49 with its award winning, in - your - face, ever - morphing ads featuring Isaiah Mustafa.

Ms. Drosos was group president for Global Beauty Care, a $ 6 billion business with 6,000 employees in 120 countries and 50 brands, including CoverGirl, Old Spice, Pantene and Olay, which grew from less than $ 200 million to more than $ 2.5 billion in sales under her leadership.

He's attractive, physically fit, and talks about how you could be just like him if you use Old Spice.

If you've seen any of the Old Spice commercials, you know that the Old Spice guy (former football player Isaiah Mustafa) is awesome.And now he's even more awesome, as Old Spice kicked off a crazy viral campaign where they responded to Twitter comments.

I went to look it up 2 years later and I missed the old spice:)

No use in spending money on other ingredients if you use old spices.

Taco Bell got huge Facebook, Twitter and blogosphere props recently for snarking back at a snarky Old Spice tweet.

The thickest of them all, the perfect ratio of tart: sweet, and topped with quality fruit and Old Spice gluten free «grawnola» (you won't leave a crumb behind).

I replaced all my spices with this brand when I realized how much better they are then even my not so old spices.

You can even wash, dry and reuse old spice jars making it even more economical!

I add all the old spices I used to.

This little interview (with the Old Spice guy, a client of his) does seem to suggest that by «anything with a face,» he also means «nothing that COMES from anything with a face.»

One of the oldest spices known, this cortex from a small tree, is used mainly on desserts, fruits and beverages, but its fragrant aroma and flavor has...

They will, however, lose their potency / flavor over time, so if you have a particularly old spice, be generous with the portions you are using in any given recipe.

One of the oldest spices known, cinnamon has a fragrant aroma and wonderful flavor.

One of the oldest spices known, this cortex from a small tree, is used mainly on desserts, fruits and beverages, but its fragrant aroma and flavor has also been considered the secret ingredient in some meat stews, rice preparations and vegetable dishes.

Most nights consist of Matt and I just testing out new flavor combinations by throwing any old spice into a dish and seeing if it tasted good.

Cinnamon is one of the oldest spices in use.

The use of a vintage, 65 year - old spice grinder enhances the deep aromas and rich spice profile.

This commercial is clearly going along the path, particularly at the end there, of the absurdism trend started by Old Spice.

Not only did Tide manage to get free commercials for Old Spice and Mr. Clean based on brand recognition alone, but it also planted the seed in your head that every ad could and should be an ad for Tide, just because everyone's clothes are always clean in these commercials.

Then they goofed on another brand (Old Spice) that didn't have the foresight to lock its star up with contractual webbing.

Also, those ridiculous pics of Latifi riding a horse on the beach à la Old Spice guy contributed to his mock icon status.