Second, you should match the style of the description so
your language appeals to the reader.
Not exact matches
Read it on your recess breaks at your working job place where you work (generic
language used
to appeal to broad
reader base).
«With the increasing level of interest in Chinese
language, literature, and culture in both the United States and around the world, we believe that the time is right
to offer these classic works in electronic editions that will
appeal to both the general
reader and the educational market,» said Jonathan Karp, President and Publisher of the Simon & Schuster trade imprint.
These text features, which are emphasized in the CCSS «Craft and Structure» standards, support
readers and add layers
to learning by helping
to shift focus on different types of information presented in a variety of ways; breaking up text on a page and providing visually
appealing components — thereby creating a more accessible format that can help entice English -
language learners and struggling
readers.
Right now ereaders like Onyx and Pocketbook lack a brand name ebook store onboard that would
appeal to a wider audience of
readers, especially in English -
language markets.
Can hybrid novels result from this pressure, written by authors who seek
to appeal to more than a few, but whose respect for
language remains steadfast, who write for
readers who share this sense of respect?
Of course, we have lives
to live and have come
to trust those voices that sound compelling and sensible
to us on TV and in the popular media, but do keep in mind that there's a difference between rhetoric and reality and the more rhetorical and
appealing it seems
to one's emotions, especially as delivered by those for whom science is a kind of performance as we have today with science journalists (they are afterall selling the controversy more than the hard facts), the more likely it requires the
reader or viewer or listener
to examine it more closely for the precision of its
language, logic and scientific interpretation.
Make sure your
language is clear and plain
to better
appeal to and be understood by
readers, he says.