NPD's data comes with some qualifiers, as full wireless earbuds are a small section of
the larger headphone market.
Not exact matches
Now, Keir Dillon and his six - person team at Frends are on a mission to seize a
large swath of the
market with premium
headphones for women that are treated more like designer handbags than the «shrink - it - and - pink - it» products that had plagued the category to that point.
So your choices are the four W1
headphones, and then a
large market of second - class citizens.