I work closely with legal professionals in this area to develop top integrated
law firm marketing plans customized around the needs of the firm to drive optimal results.
It's one of the most basic tenets of good writing, and it's a relevant concept
in law firm marketing as well.
Work hard when you have a client, and work hard
on law firm marketing when you don't (and in your spare time when you do).
We have built a team of top
law firm marketing consultants to ensure superior service, cutting - edge strategies and a high return on investment for you.
If you would like more information
about law firm marketing on the Internet watch this video that answers basic Internet marketing questions for lawyers.
We offer a full suite of
law firm marketing solutions tailored specifically for lawyers to help increase organic search drastically and compete for 1st page rankings of highly competitive keywords.
In - sourcing: For many
law firm marketing departments, in - sourcing content projects will put too much of a strain on the limited human resources available.
So we've put together a list of some of the top free
law firm marketing tools to help you come up with an effective strategy.
For example,
law firm marketing professionals can quickly identify broad litigation trends to inform decisions about where to invest business development resources.
We focus on this form of advertising because
law firm marketing budgets are usually tight and they need to generate a substantial return on investment from each advertisement.
Blogging Creating your own
law firm marketing blog is a fairly easy and cost - effective way to establish your expertise while enhancing your reputation by providing a valuable public service to consumers.
Once your website and
other law firm marketing tools are live, we stay by your side, helping to continuously improve their performance so you can focus on growing your practice.
It's common to vastly underestimate the time and effort that goes into the planning, execution and analytics behind a comprehensive
large law firm marketing campaign.
In this post, we will provide a
free law firm marketing plan template which you can use to devise your growth strategy.
There are many directions you can go in and this article objectively addresses the pros and cons of a number of the more popular
law firm marketing tactics.
In this post, we'll cover six of the most common
law firm marketing mistakes to help you get on the right track with your marketing plan.
Last week we discussed how to use your firm's profit & loss statement to
make law firm marketing plans that have a chance of meeting your firm's revenue goals.
But for the most part
law firm marketing requires a long - term view that includes a consistent message, delivered repeatedly to the audience you desire.
If you are using the same
law firm marketing methods from five years ago, there is a good chance you have fallen behind the competition.
After finding out
what law firm marketing strategies he had implemented in the past and what his current strategy was, we were able to put a proposal together for him.
For firms, it is important to recognize that digital marketing requires a different skill - set than most in - house
law firm marketing staff currently possess.