Led by Su Birch, former CEO of
Wines of South Africa (WOSA), the campaign is targeting EU trade in the first phase of its activities, but will be expanding its communication to include
wine lovers in key markets across the region with a follow - up social
media strategy.
In 2007, Rebecca was relocated to San Francisco with Constellation Brands to develop and
lead the largest in - house brand communications and event marketing team in the US
wine business, creating strategic PR programming for trade and consumer
media, and consumer and trade marketing events.
About Bottlenotes Bottlenotes is the
leading interactive
media company in the U.S.
wine and craft beer industries, educating and entertaining wine and craft beer enthusiasts with our email newsletters (The Daily Sip received daily by 300K wine enthusiasts nationwide and followed socially by over 250K people, and the Weekly Pint email received bi-weekly by 40K craft beer enthusiasts nationwide and followed socially by over 30K people); large - scale interactive events (the Around the World in 80 Sips national event series and Taste Around Town «Restaurant Week for Wine» program in partnership with Opentable.com); and social media platforms (Facebook, Twitter (@bottlenotes @thedailysip @weeklypint), Pinterest and Instagram (@thedailysip @weeklypi
wine and craft beer industries, educating and entertaining
wine and craft beer enthusiasts with our email newsletters (The Daily Sip received daily by 300K wine enthusiasts nationwide and followed socially by over 250K people, and the Weekly Pint email received bi-weekly by 40K craft beer enthusiasts nationwide and followed socially by over 30K people); large - scale interactive events (the Around the World in 80 Sips national event series and Taste Around Town «Restaurant Week for Wine» program in partnership with Opentable.com); and social media platforms (Facebook, Twitter (@bottlenotes @thedailysip @weeklypint), Pinterest and Instagram (@thedailysip @weeklypi
wine and craft beer enthusiasts with our email newsletters (The Daily Sip received daily by 300K
wine enthusiasts nationwide and followed socially by over 250K people, and the Weekly Pint email received bi-weekly by 40K craft beer enthusiasts nationwide and followed socially by over 30K people); large - scale interactive events (the Around the World in 80 Sips national event series and Taste Around Town «Restaurant Week for Wine» program in partnership with Opentable.com); and social media platforms (Facebook, Twitter (@bottlenotes @thedailysip @weeklypint), Pinterest and Instagram (@thedailysip @weeklypi
wine enthusiasts nationwide and followed socially by over 250K people, and the Weekly Pint email received bi-weekly by 40K craft beer enthusiasts nationwide and followed socially by over 30K people); large - scale interactive events (the Around the World in 80 Sips national event series and Taste Around Town «Restaurant Week for
Wine» program in partnership with Opentable.com); and social media platforms (Facebook, Twitter (@bottlenotes @thedailysip @weeklypint), Pinterest and Instagram (@thedailysip @weeklypi
Wine» program in partnership with Opentable.com); and social
media platforms (Facebook, Twitter (@bottlenotes @thedailysip @weeklypint), Pinterest and Instagram (@thedailysip @weeklypint).