Poll: Wealthy cardholders prefer cash - back rewards — Getting cash back is by far the
favorite credit card reward, according to a new CreditCards.com survey of cardholders with at
least $ 100,000 in investable
assets... (See Cash - back survey)
In an online poll of 793 consumers with at
least $ 100,000 of investable
assets, CreditCards.com found that an overwhelming 60 percent of all respondents named cash back as their
favorite credit card reward.