Sentences with phrase «lenient categories»

Lenient categories make it difficult for customers to identify a business — and also for a business to identify its customers.

«Executives making strategic decisions about their company are strongly influenced by their VC backers, who tend to prefer lenient categories,» says Barnett.

The researchers also found that companies that exit lenient categories are more likely to enter another lenient category than companies that choose to start in a more specific category.

Yet research from Barnett and his colleague Elizabeth Pontikes at the University of Chicago finds that despite the confusion that lenient categories cause, they have not only persisted but are flourishing.

This challenges previous research that assumed lenient categories were less useful than constraining ones and therefore temporary, showing that these fuzzier categories have staying power.

Not exact matches

Loosely defined categories like these are known as «lenient,» and Barnett says they have historically been considered confusing to consumers because the categories lack a commonly accepted set of expectations.

He mentions the MHRSh» M, and a responsum by Yechaveh Daat, as being lenient and allowing an exemption from minor fasts for women in this category.

Most companies have «niches», or specific categories that they're more lenient with on underwriting.