So far, not many Chinese hardware brands have had much success with a direct - to - consumer sales model in the US, where there's
less brand recognition and more competition from tech companies like Apple, Fitbit, and Samsung.
Not exact matches
In
less than a decade, A.O. Smith has done an incredible job of growing its sales and
brand recognition in China.
Customer service,
brand recognition and trust, though
less tangible, can be very important for many consumers.
Law firm networks have quietly multiplied in number, size, geographical reach, and — to a
lesser extent —
brand recognition.
Google spent the last few years or so bringing more and more
brand recognition to the name «Google» and
less to «Android.»
Facial
recognition is available through some Surface
brand models, but is
less common outside of Microsoft's own computers.
We talk about the importance of building a relationship before you go for the lead, the role of repetition and consistency in building
brand recognition, and why marketing yourself as a generalist is
less effective than carving out a specific niche.