Yesterday, Good e-Reader mentioned a variety of ways that publishers are working harder to reach a loyal fan base of readers, using offerings
like author interactions, unreleased content, dedicated storefronts on their websites, and more.
Not exact matches
«Our goal is to shed light on the ecology of virus - host
interactions to better understand and address the conditions that give rise to outbreaks
like SARS and MERS,» says senior
author Tracey Goldstein, associate professor at the One Health Institute at the University of California, Davis.
«What makes this very exciting is that this type of
interaction between the sun and a planet rarely happens for Earth but it's believed to be a frequent occurrence for other Earth -
like extrasolar planets,» said Noé Lugaz, a research associate professor at UNH's Institute for the Study of Earth, Oceans, and Space (EOS), and lead
author of the study.
But in order for your
interaction to mean something, you've got to put a bit of effort into it: a one - click «
Like» or «Poke» just won't cut it, say the study
authors.
Incorporate
interactions and branching functionality using an eLearning
authoring tool,
like how Open University did when it spliced clips of Spartacus, Bill Clinton and a rugby game with polls about how learners felt about lying.
These
interactions can then be easily integrated with most of the
authoring tools you mentioned,
like Articulate, Captivate, Lectora and others.
Indie
authors are an important part of the Goodreads community and there are several ways
authors can engage with readers on Goodreads for free, including sharing what you are reading yourself (Maggie Stiefvater, Rick Riordan, and Roxane Gay are three great examples of
authors who do this), using our «Ask the
Author» feature, and providing additional content about your books with our Kindle Notes & Highlights on Goodreads feature (see how Emma Chase shared notes on her book, Royally Screwed, which led to some great interactions with her fans — authors should contact our author team if they are interested in doing something like this
Author» feature, and providing additional content about your books with our Kindle Notes & Highlights on Goodreads feature (see how Emma Chase shared notes on her book, Royally Screwed, which led to some great
interactions with her fans —
authors should contact our
author team if they are interested in doing something like this
author team if they are interested in doing something
like this too).
With options
like QBend and Amazon's Kindle Serials, in which
authors can sell a portion of their work and continue writing while engaging in reader
interaction in order to shape the outcome of the book, books can become even more reader - centric experiences.
Of course, we would
like to sell books but our primary objective is to give our readers access and personal
interactions with
authors.
Situations
like the one you describe are disheartening, especially for
authors who do their best to bring the same high level of professionalism learned in their other work lives to their writing and
interactions within the publishing industry.
But the
authors I have so far dealt with on eBook projects are not the most web savvy, and Pubsoft allows the publisher to handle as much of the branding and reader
interaction as they would
like.
As a reader too, I
like interacting with
authors, but unless they're friends of mine, I leave any
interaction for sites and mediums other than Goodreads.
Even the big traditional publishers require their
authors to participate in their own marketing through social media and direct
interactions with readers, and with book releases becoming more and more
like movie releases, if a book doesn't make a big splash its first month, publishers generally move their marketing dollars to the next release on their slate.
In their recently published book Think
Like a Freak, Freakonomics
authors Steven Levitt and Stephen Dubner offer a simple set of rules to explain the role of incentives in many forms of financial and non-financial
interactions.