Sentences with phrase «like brand positioning»

Instead, about three - quarters of the submissions I received read more like brand positioning documents or press releases than actual editorial content.

Not exact matches

But it also did something unprecedented: Tims also soared to the No. 2 position in our ranking of Canadians» favourite brands in the world — a list that includes global powerhouses like Apple, Nestlé and Disney.
Over the past 18 months, J.Crew has worked hard to position itself as a luxury brand that provides high - quality basics to the likes of celebrities and high - profile leaders like Michelle Obama.
That said, I do think in a situation like this, there is a lot of money to be made for a business in Clearpath's position — if Uber really wants that trademark, it might be willing to pay for it, and that amount of money might end up meaning more to a smaller company than its existing brand
Burnett: This is the hardest position for me: modern advertising is in flux and brands like Google and Twitter don't need it at all.
And start - ups with young brands are often better positioned with teens than venerable corporations like Levi Strauss and Reebok.
He's an account manager, helping clients like the fashion brand Alexander Wang get the perfect position in the search results when you Google «fashion» or «designer.»
Brands like Apple, Amazon and Starbucks are well - positioned to do that, as long as they don't stray too far into politics, adds Penn..
The company is aiming to position itself as a global end manufacturer by exporting its products like metal ends, components, cans, printed sheets to the major brand -LSB-...]
«South Africa is a high - potential emerging market for Beam Suntory, and brands like Jim Beam and Courvoisier are already establishing category - leading positions.
Traditional companies like Campbell have been struggling against a backdrop of shifting food preferences in markets all over the world, however, Campbell's is hoping the addition of Snyder's snacks brands will shore up its position in - store.
«This seems like good leadership in the industry and one that should help the brand maintain its leading position with young families,» said David Palmer, an analyst with UBS.
Coming out in support of Cameron's position would have won Boris some short - lived praise for statesman - like behaviour and negation of personal ambition but it would have failed to differentiate Brand Boris from its competitors.
Thinking about approaching publishing from the sidelines, as you mentioned earlier: it's difficult for young publications to establish a solid position in the industry without building relationships with big brands, PR companies, agencies and the like — who all have a big influence on what is «approved» or not.
It would make sense for Rockstar to maintain its IPs with new installments, and even though it is dwarfed by things like Red Dead, in the grand scheme of things Bully has pretty wide brand recognition so a sequel would be starting from a favorable position, not to mention the press would be all over it.
A modified version of the brand's mesh grille sits in the center, positioned between LED headlights and underneath slim eyelid - like daytime running lamps that resemble those on the Jeep Cherokee.
We're going to see it at the upcoming 2017 Detroit auto show, and while the LS will no doubt arrive with a healthy dose of the brand's edgy and distinctive design language, it's not difficult to understand its positioning against the likes of the 7 Series and S - Class.
A6 in the Market If you've seen any of Audi's recent TV ads, you already know the brand is trying to position itself as the modern luxury alternative to so - called traditional brands like Mercedes - Benz and BMW.
More information about the 2011 Volkswagen CC: With great understated styling and upscale standard features such as heated front seats and rain - sensing windshield wipers even on the base Sport model, the latest sport sedan from Volkswagen is positioned to fight well - known European luxury brands like BMW's 3 - Series.
It placed third in our 2017 Driver Power manufacturer rankings — a superb result and a higher position than premium brands like Audi and BMW.
The second, addressing marketing issues like «positioning» and «branding» for authors, was built on a Powerpoint presentation.
Hire an experienced cover designer and save yourself the extra hours to focus on more important things like branding and positioning your book.
Here's how to create an author brand positioning statement you can be proud of: Like a kid in a candy store, I used to love
«Even though Amazon taking on Apple is a bit like David taking on Goliath (compare the market cap, profits and cash position of the two companies), Amazon's willingness to sell hardware at a loss combined with the strength of its brand, content, cloud infrastructure and commerce assets makes it the only credible iPad competitor in the market, Epps wrote Aug. 29.
Coca - Cola's acquisition of Peace Tea will strengthen its competitive position against the larger brands like Arizona, Lipton, and Snapple.
Many pet - positive brands like yours are creating and publishing superb content to educate, enlighten and entertain pet parents, while positioning their brand as an expert resource.
«We wanted to have a private - label line that will position our stores like a Trader Joe's, Whole Foods or Fresh Market — that has our branding on it and helps get that brand recognition out there,» he says.
Jammin» Rimini Backpackers is a 1 star Hotel, brand new brother of famous Jammin» Rimini Party Hostel just 100m far, where you can find all the options that are not included here (like Breakfast, Internet, etc.) Ideal position!
«This is driving increased interest from developers for globally known brands like Ramada and others offered by Wyndham Hotel Group, which are well positioned to meet the emerging travel needs of consumers in the region.
Sure, it contains the usual yearly rule changes like KERs, DRS, car changes and the latest driver positions, but it also contains brand new features like the brilliant online co-op which lets you and a friend join the same team and race an entire season together.
«With more than 200 games on notable platforms globally, and its proven success creating renowned franchises like Dead Island, Deep Silver is perfectly positioned to lead these brands into the next generation of interactive entertainment for fans around the world.»
As with other branded Zen Pinball tables, like those based on Portal or Telltale's The Walking Dead (as examples), the Bob's Burgers table will feature voice acting from the show's characters, who are positioned around the outside of the table itself.
His position at P.S. 1, he says, is comparable to that of a curator - at - large, and leaves him time to write catalog essays, curate for private galleries — he has done shows for Mary Boone, Barbara Gladstone and others — and supplement his museum income by doing consulting on strategy for luxury brands like Calvin Klein and Adam Kimmel.
«The Legal Services Act creates enormous challenges for traditional law firms, not least how to position themselves against the likes of The Co-operative and other well - known high - street brands,» he says.
And when you have a brand like Chambers with a collection of very bright people in a dominant position in the market, having somebody who's prepared to invest over a six, seven - year investment cycle is the exciting part.
According to Counterpoint's Associate Director, Tarun Pathak, Chinese smartphone brands have taken lead positions into key markets like China, Europe, Asia, and Latin America which has restricted the growth prospects for leading global brands such as Samsung and Apple.
With many phones looking like clones, or brands nonchalantly pushing out the same old design year - on - year, Samsung is in that favourable position of offering something exciting in the Galaxy S8.
This year, like clockwork, a new Moto G was unveiled to the world, but under far different circumstances: Motorola is now owned by Chinese electronics conglomerate Lenovo and positioned as its «premium» brand.
Ever since the introduction of the Nexus brand, the search engine giant had positioned the phones as cheap alternatives to the expensive flagships from the likes of Samsung, Sony, and LG, yet providing solid hardware specs and features that just about match what the flagship handsets offer.
I would have liked to find a louder speaker in a better position, and the lack of notable features means it won't stand out from the crowd, but there's genuinely a lot to like about this own - brand handset, especially with the alluring sub - # 200 price tag.
The phone is being positioned as a more affordable variant of the Huawei P10, and while it misses out on the Leica branding, there's plenty to like.
Brands may want to consider adopting such cutting - edge technologies like omni - channel learning environments in the form of massive open online courses (MOOCs) specific to each employee's position, or social media hubs that promote open communication between new hires and company veterans.
I was working on documents, positioning and mission statement much like a branding professional.
For each position, they write something like this: «Responsible for managing a team of product specialists that addressed client needs and supported brand specific business strategies.»
I meet all the requirements necessary for this position and am keenly interested in serving at one of the industries dignified brand / organization like yours.
As an Innovative and Creative Web Design professional for companies like Gexa Energy and iREIT, I am consistently energized by overcoming cost effective design boundaries as I continue to ensure strategic and innovative market positioning, and brand awareness through innovative and compelling Web design efforts.
As an Innovative and Creative Design Manager for companies like Dick's Sporting Goods, and Cabela's, I am consistently energized by overcoming cost effective design boundaries as I continue to ensure strategic and innovative market positioning, and brand awareness through innovative and compelling graphic design efforts.
However, a candidate who is trying to brand themselves for an accounting position, a strategy position, and a brand management job will likely find that these jobs require experience / skills that are so different that a general branding may not serve them well — making them look like a jack - of - all trades, master of none.
As a Design Consultant for companies like Microsoft, John Hopkins University, and COMP USA, I am consistently energized by overcoming graphic design media design boundaries as I continue to ensure strategic and innovative market positioning, and brand awareness through innovative and compelling graphic design efforts.
In order to gain a competitive position in the job market, you need to think like a marketer for your personal brand.
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