To editorialise, this feels
like a branding exercise.
This one sounded less like a fight and more
like branding exercise.
Not exact matches
Yet it's hard to place too much fault on the direction of a movie that feels less
like an
exercise in filmmaking than in careful
brand management.
Brand executives hope the Coupe will attract more male buyers, including those who aspire to cars
like the TT and the Porsche Cayman, but we suspect that many enthusiasts will dismiss the Coupe as a marketing
exercise or, worse, a poseur.
Jim Gorrell,
brand manager, says, «CareFRESH
brand premium small animal bedding is not only formulated to control odor and to absorb two and a half times its volume, but it also helps small burrowing animals
like hamsters and gerbils feel safe, secure and warm, and provides mental and physical stimulation by
exercising their natural instinctive behavior.»
Johnson also
exercises a range of mark - making techniques —
like scoring, scraping, engraving, and
branding — using self - made tools.
Sony is still committed to its own suite of media apps and
branding exercises you'll probably never use,
like the Xperia Lounge.
If you would
like more help in defining your values, read our new «Global Guide to Personal
Branding for Executives» which contains insightful
exercises on this topic.
By asking yourself these questions and trying a few job - goal
exercises, you will be able to clarify what you'd
like your personal
brand to represent and what changes you'll need to make in your current
brand to achieve this.
Whether you
like or accept the collateral damage of the Internet way of life, you have to be as mindful about taking care of your online personal
brand as you do diet and
exercise.