Targeting Media Contacts At S. J. Miller Communications, we decide which of our personal media contacts would be most
likely be interested in your book and enable you to spread your messages to the right people — people who can benefit from your expertise, and people who might buy your book.
Your audience is comprised of the exact people who are hungry for your message and those who will
likely be interested in your book.
Not exact matches
I want to spell out some of the underlying principles that
are assumed
in the
book and to suggest the audience that
is most
likely to
be interested in what I have to say.
Still, despite all the Miss Cougar contests, cougar cruises and cougar how - to dating
books, more older women seem to
be dating or hooking up with younger men than actually marrying them — most
likely because the women
are divorced and aren't too
interested in saying «I do» all over again.
By this stage your child
is likely be taking an
interest in what resources
are used, so it
's a good idea to take him or her to your local bookshop if you want to find a good text -
book.
In fact, this book would likely be interesting to those who aren't parents but who are interested in human evolution and psychology.&raqu
In fact, this
book would
likely be interesting to those who aren't parents but who
are interested in human evolution and psychology.&raqu
in human evolution and psychology.»
The more
interested the child
is in the subject of the story, the more
likely he will
be to read and enjoy the
book.
While your preschooler probably isn't reading yet, there
are some older little ones (
in the four to five year old age group) who
are likely very
interested in books and how to read them.
To suggest a
book to a customer based on their previous purchases
is a single directional process but a dating site needs to match users who might have a mutual
interest in each other so they
are more
likely to hit it off.
If we met Minnie, the protagonist of Marielle Heller's adaptation of Phoebe Gloeckner's 2002 graphic novel The Diary of a Teenage Girl
in any other comic
book adaptation, she'd most
likely be the high school siren and love
interest.
But if Amazon thinks I
'm interested in cookbooks, it
's not very
likely to show me
books about metallurgy.
Screw you, you
're not worth my goodwill or making my
books available on your platform because you dared to go against the stream of uber popularity and get a Nook (or a Sony or Kobo or any other reader out there) and I
'm way more
interested in trying to take my share of the pittance I
'm likely to actually earn out of the $ 500,000 Amazon has designated for the month of December.
>> Because your target market
is likelier to look at your
book cover >> Because your target market
is likelier to tell others about your
book >> Because you create
interest in your
book in a whole new way
This article will show you, step - by - step, how to find literary agent information that will let you: 1) Find the publishing agents most
likely to
be interested in your
book, 2) Figure out which
book agents
are the most reputable and successful, and 3) Find out the best way to approach those
book agents.
As you suggest, the point of a good query
is to get at the heart of what the
book is about, so I'd think
in the long run, better, more focused queries would help agents see more quickly whether this
is the kind of story
likely to
interest them.
A blog or a website offers a great way to keep your readers informed of what you
are up to and maintain their
interest in your work, so they
are more
likely to buy the next
book you write.
If the publisher can convince them that they
're likely to get more readers or sell more
books (and the publisher will, by nature,
be more
interested in the latter proposition), they might jump on it, knowing that they
're dealing with Scenario # 2.
Why not choose one that
's interested in your
book genre, that you
're also
likely to get along with?
This increases the amount of people who
are likely to
be interested in your future digital and printed
books.
If they read and liked your first
book, they'll
likely be interested in reading an additional
book in the series.
By that time, the articles
are all getting Google search traffic from people
interested in your
book's topic and
likely to click through to buy.
The 5 % decline
is likely due to heightened sales
in Q1 after receiving new devices over the holidays followed by declining
interest or having enough titles banked after the Q1 spike, as well as a preference for giving physical
books as gifts.
A well - executed blog tour makes it easy for you to gain widespread exposure quickly and to get on the radar of large groups of prospects that would very
likely be interested in buying your
book once it
is released.
We've organized each blogger by demographic and genre preferences, so we can focus promoting your
book to the group most
likely to
be interested in it and most
likely to mention, review, or link to your
book and help with your promotion.
When my offer got
in front of them, it felt tailor made and
was more
likely to get their
interest I do that for all my
books.
Then, when the
book is done, the audience
is more
likely to
be interested in buying the
book, and, most importantly, sharing it with their own followers.
As they get to know you (maybe after you've bought them a latte or two), they'll
be more
likely to
be interested in purchasing and reading your
book.
Before long you'll have more
books than you'll have time to read and, most
likely they'll
be books you'll
be interested in.
Of all the
books there
are to choose from
in the world,
are you more
likely to pick one on your own — or pick the one your best friend with the same
interests as you said they loved and suggested you would too?
A lot of them
are genre - specific
book review sites, because one of the most powerful marketing tricks
is to write
book reviews (or
book «lists») about other
books in your genre, so that you
're attracting highly targeted traffic who
are «pre-screened» and
likely to
be interested in your
book as well.
If you
're looking for a gung ho story of military heroism, or a polemic on the Iraqi War, Blood Brothers
is not for you - this
is not a political
book (at least not overtly) and while there
are heroes aplenty
in its pages, Blood Brothers focuses on what happens to the soldiers who return from the front a fraction of their former selves, and how they, and their families, learn to live with horrific and life altering injuries long after the media, and most
likely the military, has lost
interest in them.
How many people
are likely to
be interested in your
book, and how could you convince them to buy?
The authors I
'm interested in hearing from already know they want a
book trailer — but you
're struggling with a few things, which
are most
likely these: cost, quality, concept (what should go
in it, what it should look like) and cost...
For nonfiction authors with a specific expertise,
being out there
in the community that has
interest in that expertise will most
likely be effective
in selling their
book.
Narrow down your audience to only those most
likely to
be interested in your
book and you will see better results.
A poll, released last month by Scholastic, the children's publisher, found that 57 percent of kids 9 to 17 said they
're interested in reading e-
books; one - third said they'd
be more
likely to read «more
books for fun» with greater access to e-
books.
You
are more
likely to do that when you (and, maybe, an intern) invest some time
in finding those bloggers who reach those people who
are going to
be interested in your
book — not bloggers who review any
book that a service sends them or bloggers whose audience doesn't include the people who will want to read your
book.
If your
book is in a popular genre and
likely to bring readers to our site, then we
are interested in your
book.
You can target the users who would
be most
likely to purchase your
book or
be interested in your writing (
in other words, you can focus your promoted tweet on people of certain ages,
interests, regions, etc.).
In order to get visibility for your
book and drum up the
interest that will eventually lead to consistent sales you have to learn how to wear many more hats than you
're likely used to.
People
interested in this information will
likely follow you (note — these people
are your
book's target market) and they will know that you've written a
book on the subject because your 160 - chracter limit Twitter bio will say this and your Twitter bio hot link will go to your
book's website or your
book's page on BookBuzzr.
The trick here
is to focus your efforts on the right readers — the ones who
are most
likely to
be interested in reading your
book.
If the reader who borrows your
book is interested in that subject, then they
are more
likely to read the entire thing.
Professors may mention your
book to their students who
are most
likely interested in your topic.
This allows me to connect one - to - one with my readers, which translates into additional consulting / facilitation / presenting work while building up a list of people who
are likely be interested in my next
book, due to
be published later this year.
As an author, you want to know where people go for news so that you can direct your
book publicity efforts at the media outlets that
are likely to help you reach people who will
be interested in your
book.
They most
likely won't
be interested in the same things your writer friends
are interested in, so include some content
in your tweets that will appeal to them (and hopefully, convince them to buy your
book).
Readers may
be interested in buying your
book, and will
likely do so if there
's a link that can easily take them to a site where the
book is sold (Amazon
is preferred for readers, but Barnes & Noble and iTunes
are big ebook sites too).
When you narrow down your audience to only those most
likely to
be interested in your
book, you'll see better results.
Authors who
are active on these social networks
are more
likely to take an active
interest in promoting their
books.