Publishers need to cover the costs of using new technology and potentially
losing hardcover sales to lower - priced ebooks.
Not exact matches
The value you use for total revenue would have to take account of the
loses in
hardcover (and paperback)
sales as well.
It was a big deal in 2009 when Kindle
sales of The
Lost Symbol outstripped Amazon's
hardcover sales right from the drop, and a little over a year later Amazon announced that all Kindle editions were outselling
hardcover units for the same titles, across the board.
If pricing within Amazon's preferred margin preferences eBooks and hurts
sales of
hardcover books, John could end up either seeing no monetary advantage, or possibly
losing money in the exchange.
Windwalker wrote that the hardcover edition of The Lost Symbol nosed ahead of the Kindle edition in Amazon ' s sales rankings yesterday afternoon, but not for long.