Not exact matches
And then for a third thing, I think content strategy, which we kind of touched on at the very, very beginning — content strategy is something that a
lot of
authors don't have a
lot of knowledge or experience
about, but I think is really important for long - term
platform building.
I'll also be putting out a
lot of videos
about book marketing and building your
author platform.
Since I know a
lot about writing and painting, the fickle worlds of publishing and fine art, and have gotten pretty damn good at internet marketing,
platform building, and online sales, it's really easy for me to help struggling artists and
authors figure out what their problems are and get them earning enough money to quit their jobs and focus on being creative geniuses that change the world.
Authors and artists have a
lot to learn
about the business of art, which includes building a
platform, generating buzz, creating content that people want and need, testing sales funnels and visual elements to convert more browsers into buyers.
Book: Create Your Writer
Platform: The Key to Building an Audience, Selling More Books, and Finding Success as an
Author — by Chuck Sambuchino — I'm actually still reading this, but Chuck has a
lot to say
about how to form relationships with people online.
Frank Vitale, self - published
author of The Metropolis Organism, which is available for purchase through PayPal's file sharing
platform PayLoadz, had a
lot of fun creating his book
about the idea of a city as a living organism.
In writing circles, we tend to hear a
lot about your «
author brand» or your «
author platform,» which are very important things to pay attention to.
We have implemented some of these in Books4Spain (exclusively online and specialising in books
about Spain)-- both on the website and on our blog, for example: independent «expert» reviews
author interviews and links to them and
author blog from book result page on our website ability to but non DRM ebooks and Kindle books direct Win books competitions
Lots of added value content on blog Our favourites, special offers, recommended books, popular books and featured
authors on website All this via a software
platform which we have developed in - house and re Hildick - Smith warning that entering digital book retail is very, very expensive — that is not necessarily the case since we intend to license our software
platform on a white label ASP basis to other independents (retailers and publishers) at a very reasonable price.