Sentences with phrase «luxury brand appeal»

Not exact matches

While Starbucks coffee can be an everyday indulgence for urbanites in the West, with a price tag of 30 yuan (US$ 4.43) for a medium latte in Shanghai, it is still a brand with plenty of snob appeal — a status symbol for the emerging Chinese middle class and a «liquid luxury» for an average worker.
And when it comes to colour, more and more luxury brands are turning to the darker palette for their packaging, and black certainly offers great contrast to many types of printing foils, enhancing that premium effect and giving fantastic shelf appeal
The brand appeals to an important audience of status - conscious consumers who choose spirit brands as part of their luxury lifestyle.
Our goal is to position Coach as a global «modern luxury» brand that plays to confidence and appeals to originality.
What also makes WeChat appealing for international brands — other than its reach to Chinese consumers, who made up 32 percent of the luxury goods market in 2017, according to consultancy firm Bain — is that it makes it easier for these companies to do business in the country, bypassing stringent licence requirements if business is only carried out on the platform.
As luxury brands try to appeal to the eco-conscious crowd (and meet upcoming CAFE regulations) we're going to see a lot more diesel or hybrid offerings.
In our evaluations, we struggle to comprehend and relate what a luxury name brings, and to parse what makes one brand appeal more to one consumer than to another.
Updated for 2014, the Hyundai Equus gives luxury flagships a run for their money — and at a handsome discount — but its brand remains a mammoth obstacle to its consumer appeal.
Acura may not be considered a top - tier luxury brand, as Joe pointed out, but the MDX is as appealing as many of its top - tier competitors.
Land Rover argues that the Sport will appeal to a completely fresh market, opening up the brand to younger, more enthusiastic drivers searching for more than just luxury.
Unveiled at the Geneva International Motor Show, the DBX Concept widens the appeal of the iconic British luxury brand and reaches out to a more diverse global audience than ever before.
You can tell this 2011 Jeep Grand Cherokee has been pampered by the fact that it has less than 24,143 miles and appears with a showroom shine.More information about the 2011 Jeep Grand Cherokee: Introduced in 1992, the Grand Cherokee is a signature vehicle for the Jeep brand intended to appeal to buyers looking to go off - road and those who enjoy a luxury SUV.
«The Supersports will appeal not only to existing Bentley customers but will extend the brand's appeal to enthusiasts who value extreme performance and distinctive styling in a luxury car that is fuelled for the future.»
The news serves as confirmation that Jeep will indeed seek to compete against big - name luxury brands like Range Rover, while expanding its Wrangler lineup to appeal to SUV and truck - leaning market trends.
Promising that the model will propel the brand «in a bold new direction,» Infiniti's Hong Kong - based president, Johan de Nysschen, said in prepared remarks the car was designed to appeal to a new generation of luxury buyers.
While it has the luxury to trade blows in this division, it may be hard pressed to keep pace in sex appeal and excitement with those exotic brands.
«The Platinum Series is a natural addition to the Cadillac brand, extending the luxury appeal of our products,» said Cadillac General Manager Jim Taylor.
With the new Lincoln Continental, Ford's luxury brand attempts to offer a car that honors its long - past glory days while being modern enough to appeal to a new generation of luxury sedan shoppers.
«Land Rover also has reason to celebrate, as the luxury brand's go - anywhere attitude has great appeal in its niche.»
This flagship luxury coupe's proportions, stunning design and performance make a strong statement about our brand's emotional direction and will grow the Lexus luxury appeal globally.»
But, even with an NX - like frontend, and slick Murano - ish floating roofline, we think the mid-size RX will still delivery the brand's tried - and - true luxury appeal.
Awards: * 2017 10 Most Awarded Brands Reviews: * Appealing engines to choose from, including a thrifty diesel V6 and a brawny V8 plush interior with plentiful luxury and technology enough off - road ability to conquer practically any trail.
Another issue: If the appeal of owning a luxury brand is too strong to ignore.
Whether it will lure luxury buyers away from Japanese and European brands remains to be seen, but for those customers wanting to buy American — the MKS is built in Chicago — it's one more appealing option.
«The challenge for us as well as for any luxury brand is to develop cachet and appeal.
But it wasn't enough to save the brand in the United States from the onslaught of terrific luxury cars from Germany that appealed to enthusiasts, and the plain vanilla luxury cars from Japan that appealed to people who liked cars that ran every day.
This flagship luxury coupe's proportions, stunning design, and performance make a strong statement about our brand's emotional direction and will grow Lexus» appeal globally.»
«While The Ritz - Carlton and JW Marriott rank highest in the luxury segment, both of these Marriott - affiliated brands appeal to different types of customers,» Garlick said.
Simple, discreet luxury, elegance and quality: these are the shared features underlying a successful partnership, in which the prestigious automotive brand is guest to one of Sardinia's most picturesque areas: a timeless paradise with untouched appeal.
That's part of what company owners are counting on — that the camera stores will carry the same kind of high - end brand appeal that helped luxury retailers outperform the market in the past few years.
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