Sentences with phrase «mainstream brands building»

The result is seeing luxury automakers making small cars and mainstream brands building luxury sedans.

Not exact matches

Activist fund Corvex Management six months ago built up a stake in the maker of Activia yogurt and Evian water, as European consumer - goods companies come under pressure to boost profit amid slow growth in mainstream brands.
The way he saw it, a company stood a better chance of influencing the world by developing leverage in the mainstream marketplace, building strong brands that can compete with the big players.
As CMO, Hispanic Enterprises & Content NBCUniversal, Jacqueline Hernandez has leveraged her multi-platform brand building / business acumen to engage a new generation of consumers, growing the U.S. Hispanic audience and securing double - digit increases in mainstream multicultural audiences.
Twice, which had raised more than $ 23 million, sells used clothing and accessories from mainstream brands such as Zara, Ann Taylor and Gap, but failed to build a big enough customer base and had been shopping itself to potential buyers, sources previously said.
Though state laws still prohibit pot - related companies from advertising on any mainstream platform, many of them now see the value of building recognizable, commercially viable brands.
In 2013, Harmless Harvest built its first factory in Thailand, differentiating itself from other mainstream coconut water brands available at the time by using non - thermal process for making its products.
CCA will also spend 36 per cent more on mainstream and digital marketing to build brand awareness and relevance — especially in the teen market — and will use digital technology to improve service in the route or convenience channel.
Deutsch Family Wine & Spirits builds brands that offer approachable wine experiences which contribute to a premium lifestyle for the mainstream and wine enthusiast consumer.
Leading craft brands from across beers, ciders and spirits explain how they have used their craft credentials to build up loyal customer bases and find their niche against mainstream brands
It is the ONLY strategy that has ever worked to build a truly mainstream dating brand over time.
What's interesting is that no other mainstream brand currently builds a shooting brake - type model.
A waste of money to reintroduce this brand in the U.S. FCA's money should have been spent building better Dodges and Chryslers on this platform, with modern engines suited to mainstream American tastes.
More than twenty years after BMW built a series of experimental front - wheel - drive 3 Series models, the German premium brand has finally entered the automotive mainstream with the new front - drive 2 Series Active Tourer.
Following a significant round of updates for the new model year, the 2017 Nissan GT - R rounds out our look at unique sports cars with the kind of brute force most folks wouldn't expect from a mainstream Japanese brand: Engineers have managed to squeeze 20 horsepower more from the GT - R's hand - built, twin - turbo V6, then bumped torque upward by 4 lb. - ft.
Having now tested and test - driven hundreds of new cars, it has become apparent to this writer that automakers are trying too hard to make the more expensive brands and models they build stand apart from their mainstream, less expensive ones.
The same storytelling principles that apply to the mainstream corporate world can also be applied to non-profit organizations seeking to build awareness of their brand.
As personal branding has become mainstream, there's been a flood of advice on how to create, or build, yours.
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