Use a job target / title at the top of the resume, include a branding statement, and create a 3 - to 5 - line career summary about yourself that
includes major keywords and prominent successes.
Set your maximum price - per - click now (called your «default bid»), but realize this: Every keyword is theoretically a different market, which means that each of
your major keywords will need a bid price of its own.
Find
a major keyword in your niche.
My goal is to study whether bigger websites rank better in search engines for
major keywords.
Look at the job description to see what
the major keywords are.
If you're going for a job within a particular industry, you should already have identified
the major keywords that relate to that industry or the position that you seek.
If your resume does not contain
the major keywords for your industry as well as the specific terms for certain roles then your resume may never be found.
It helps to have
the major keywords embedded in your resume and your LinkedIn profile.
What are
the major keywords that you see?
Read through the job description and locate
the major keywords they are honing in on and then be sure that throughout your resume your «keyword density» aligns with the job description.
When tailoring your resume, you should always read the job posting, make note of
any major keywords that it contains, and include them in your resume wherever applicable.
-LSB-...]
the major keywords embedded in your resume and your LinkedIn profile.