For example «Our mission is to
make your company a market leader by using our products».
«Not only does Matt bring marketing automation and technical expertise, but he also brings a passion for collaborating with the CIVIC team to
make our company the market leader.
Not exact matches
Essentially, some
companies set aside millions of dollars in procurement contracts for diverse small businesses, often to
make inroads into untapped
markets.
And regardless of whether the investments themselves return a profit, the infrastructure could give these economies a long - term boost,
making them more important
markets down the road for a global - minded
company.
It's encouraging to hear BlackRock (blk) CEO Larry Fink — whose
company's $ 4 trillion of assets under management
make it the 800 - pound gorilla in public
markets — decry the short - term focus of many investors and call on
companies to lay out a «strategic framework for long - term value creation.»
What part was played in Volkswagen's wrongdoing by the fact that the
companies engineers were apparently technically incapable of
making good on the promises their
marketing department was apparently intent on
making?
Patrick Spence, RIM's senior vice-president and managing director of global sales and regional
marketing, concedes some of the perception problems are of the
company's own
making.
EMarketer, a
market research firm which also follows the
company, has
made similar projections.
By 1996, the
company boasted a
market cap exceeding $ 1 billion,
making Trump's 41 % stake worth around $ 400 million.
«And he said, with respect to undertakings, «If some
company comes into Canada to set up a business to
make Frisbees, and the Frisbee
market should disappear through no fault of its own, of course we would never enforce those undertakings.
«Because of our emphasis on the long - term, we may
make decisions and weigh tradeoffs differently than some
companies... We will continue to
make investment decisions in light of long - term
market leadership considerations rather than short - term profitability considerations or short - term Wall Street reactions... We aren't so bold as to claim that the above is the «right» investment philosophy, but it's ours, and we would be remiss if we weren't clear in the approach we have taken and will continue to take.»
The
company has expanded to encompass a diversified range of businesses that
make it, in a sense, a microcosm of the
market in a single stock.
Helena Morrissey of the London - based Legal and General is
making a big push for sustainable investing, saying at a conference Monday that individual investors are becoming increasingly wary of putting their money in the
market as they fear
companies will act in ways that run counter to the investor's own moral beliefs.
When Apple came to the
market with the original iPhone, there were already a handful of
companies making «smartphones,» although they weren't really called that yet.
Large oil
companies like ExxonMobil, which in 2011 earned more than $ 40 billion,
make no hiring or firing decisions based on government handouts, but startup green - energy
companies will hire more engineers and technicians, more
marketing professionals and managers if governments invest in them.
The Nanaimo, B.C., digital
marketing company that landed the richest deal ever on Dragons» Den — then rejected it in favour of a better offer — has
made an acquisition that its founder says gives it «the complete package» to take on its super-sized American rival.
They're not the only communications pros under pressure to use more measurement in PR and
marketing efforts, and technology
companies are responding to data overload with apps to help marketers
make sense of the numbers.
This means everything from translating
company websites (and
making them culturally appropriate) to localizing mobile apps,
marketing material and yes, having your sales team and top execs learn a new language.
Digital advertising giants like Alphabet's Google (googl) and Facebook (fb) are gobbling up a lion's share of digital ad dollars, and eMarketer forecasts the two
companies will
make up 60 % of the U.S. digital ad
market this year.
Though it's fairly common knowledge that using social media is important in your online
marketing plan, many
companies fail to understand the dynamics required to
make an effective campaign.
Companies that are fairly well established in one
market can
make the mistake of transferring assumptions from the home
market to a newly formed division.
But as a
company grows and after you've hired a
marketing team the CEO needs to
make sure his or her message is planned, synchronized with other activities in the
company and designed to be released when the organization is ready to respond (such as having sales teams ready to talk about the announcement, customer service being ready to handle in - bound questions and certainly for a board to be synchronized).
In this you should
make sure that if need be, your
company can change its direction and is willing to change in accordance with the
market.
Companies like Ladder.io have software that works with email
marketing platforms like MailChimp and allows you to experiment with A / B split testing to pinpoint the «little things» that
make all the difference.
To understand why, and why allowing T - Mobile to acquire Sprint would be a big problem for consumers, we need to understand what
makes it so hard to for even giant, well - funded
companies with recognized brand names to break into the wireless
market.
«I am now happily employed and was able to use some of the skills I learned in the class to help
make a
marketing decision for my
company.
While the
company has not publicly announced its decision, Kristin Lemkau, J.P. Morgan's chief
marketing officer,
made her opinion clear on Kelly's interview.
Suzanne Robertson is the Senior
Marketing Content writer for SmartBiz Loans, an innovative, online
company that
makes applying for SBA loans fast and easy for small business owners.
In Google's case, the fact that the
company is one of the world's largest advertising businesses and Chrome is the leading browser by
market share
makes some publishers and advertisers nervous.
While LGBT inclusion has been a winning stance for
companies from a
marketing standpoint — several major
companies made a public showing of support for LGBT rights during the Sochi Olympics earlier this year — the survey results suggest that
companies have some work to do to
make employees feel welcomed within their workplaces.
These perceptions on the part of your customers may not seem like a big deal to you but in competitive
markets, small business owners must utilize every advantage to
make their
company stand out among the competition.
This
makes it an invaluable resource to smaller mom and pop
companies that do not have the resources for an expensive and extensive
marketing campaign.
I wasn't advocating for any specific actions because sometimes the right action is for
companies to accept short - term losses in exchange for faster growth and capturing
market share and many times it
makes sense to grow more pragmatically or even profitably.
Companies that refine and sell petroleum products pay
market price for oil, so their costs are rising, but a shaky economy
makes it harder for them to pass costs on to customers.
That is, how much should your
company be willing to lose in cash every month as you
make investments in staff and equipment that funds technology, sales,
marketing and management.
Since every
company's history is obviously unique, it
makes the perfect starting point for a
marketing strategy.
While the $ 1.5 million potential prize
makes for a splashy headline, it's another glaring example of how
companies miss the mark on
marketing and customer loyalty efforts.
There are a hundred different things one can do to
market their brand and
making a few wrong decisions along the way could have severely slowed progress for my
company.
Conway, now 65, had mentored Parker through nearly every
company he had helped start or lead — Napster; Plaxo, an automated address book that had
made clever, if infuriating, use of viral
marketing; and of course Facebook, the college - dorm - project - turned - juggernaut that had
made Parker truly rich.
Shortly after it closed, BMO Capital
Markets mining analyst Edward Sterck told the Northern Miner that choosing mining over retail
made sense for the
company, given the number and size of diamond mines expected to come on stream over the next few years.
Huawei has faced increasing headwinds in its push to
make inroads in the U.S.
market, as the White House and Republican lawmakers target Chinese tech
companies, citing national security concerns.
In today's cutthroat labor
market, it certainly
makes sense that
companies would try practically anything to improve their hiring practices.
Either he doubles down, sticks to the low - production model and hopes the unpredictable Eurasians kiss and
make up, or he scales up production and competes on price, walking away from a
marketing strategy that
made Potash Corp. one of Canada's most successful, and profitable,
companies.
Compared to every other
company in the
market, what
makes yours different?
By limiting supply to the
market, the two cartels — BPC, a partnership between the largest Russian and Belorussian
companies, and Canpotex,
made up of Potash Corp. and junior partners Agrium and Mosaic — helped drive the average price of potash from a historic range of between $ 125 and $ 200 a metric tonne to, at one point in 2009, $ 825 a metric tonne.
In a recent interview with Fortune, Virtustream chief executive Rodney Rogers said when he co-founded that
company in 2009, he realized that AWS had already
made its
market and was pretty much impregnable.
Airbnb has crucial decisions to
make before it eventually floats on the stock
market but will likely become a public
company in the next couple of years, one investor told CNBC Thursday.
Yet the finish line for Price may be when he can lift his own salary up to
market rate —
making it easier for the
company to replace him, if necessary, and show CEOs that sacrifice by the boss is only temporary when overhauling a
company's wage structure.
As Eddie Nuvakhov, CEO and producer of LNC Productions, a
company that specializes in
marketing videos explains, «You need to show people how your product is going to change their lives for the better, and not just what the product is, if you want to
make a convincing argument for its purchase.
This guide will introduce you to a number of ways in which your
company can
make a success out of SEO and
marketing in 2016.