Jason Kong has some good ideas about the next steps in
an authors marketing plan.
11 min readAuthor events are a cornerstone of
all author marketing plans.
In: amwriting,
Author Marketing Plans, blog post, book promotion and marketing, From the Editor's Desk, Lachesis authors, Lachesis Blog, Lachesis Publishing Inc., Marketing and Promotion, Marketing your book, Social Media, Social Media and Marketing
STRUCTURING
THE AUTHOR MARKETING PLAN When you sit down to write, you come prepared with all the right tools, right?
CREATING
YOUR AUTHOR MARKETING PLAN: Setting Goals If you are truly serious about your writing career, then you need to look at it as a business.
Filed Under: 52 Weeks to Publishing, Author Tools & Tips, Marketing Tagged With: 52 weeks to publishing,
author marketing plan
In: amreading, amwriting, Art and Writing,
Author Marketing Plans, Author Research and Travel, authors, bestselling author, Bestselling Authors, Bestselling Authors Q and A, Bestselling Indie Author, blog post, blogging, book reviews, From the Editor's Desk, new adult, New Adult Romance, paranormal, paranormal romance, Supernatural, Supernatural thriller, suspense, urban fantasy, Writer's Craft, YA, YA paranormal, YA Romance
If you Google the search term phrase «
author marketing plan» you will find hundreds of articles about why marketing is so important for authors, and why authors need to work with their publisher in selling their books.
-LSB-...] If you want to sell more books you need to develop and stick to a solid, yet manageable,
author marketing plan.
They are a crucial part of
any authors marketing plan, so you may as well read a whole book on the subject matter and get yourself firmly up to speed.
As you build
your author marketing plan, keep in mind that eBooks should not be priced equal to their print counterparts.
The Overview Target Audience About
the Author Marketing Plan Competitive Titles Chapter Outline Sample Chapter (s)
In: amreading, amwriting,
Author Marketing Plans, bestselling author, Bestselling Authors, Bestselling Authors Q and A, blog post, blogging, Book Cover Designer, Book Cover Designers, Book cover promotion, book promotion and marketing, From the Editor's Desk, Getting Organized, Marketing and Promotion, Marketing your book, Promoting Your Book, promoting your books, Publishing industry
************** * The Importance of
an Author Marketing Plan Developing a marketing plan to guide -LSB-...]
Author events are a cornerstone of
all author marketing plans.
Coming up with unique content ideas as part of
your author marketing plan is a great way to take your success seriously, without taking yourself too seriously!
Welcome to our list of May observances and content ideas for your monthly
author marketing plan!
Ask me about creating
an author marketing plan, or help promoting your book online!
Ask me about creating
an author marketing plan, or hel... more
Including pre-order campaigns in
your author marketing plan is a great way to build buzz.
Working pre-order campaigns into
your author marketing plan help you build buzz.
Authored all marketing planning and documentation required to propose, advocate and gain executive approval for proposed new membership marketing opportunities.
Not exact matches
In this edited excerpt, the
authors explain the simple steps involved with creating a
marketing plan for your new business.
Sandra Beckwith,
author of Streetwise Complete Publicity
Plans, offers these tips to use the news for
marketing.
«For many people, I think their first impulse is to have an event,» says Joan Schneider, president and creative director of Boston public relations and
marketing communications firm Schneider Associates, and
author of the book «The New Launch
Plan: 152 Tips, Tactics, and Trends from the Most Memorable New Products.
Based on personal experience, I do believe that an
author's «outside» promotional efforts — if
planned and conducted prudently, applying sound
marketing principles — can help to generate solid, ongoing sales.
For instance, in the Entrepreneur.com article, «Business Skills vs. Entrepreneurial Thinking» the
author suggests that entrepreneurship describes the way someone thinks, while business people focus on skills such as developing
marketing plans.
The latest generation of our
marketing plan software is powered by Duct Tape Marketing, the respected small business marketing system developed by blogger and author John
marketing plan software is powered by Duct Tape
Marketing, the respected small business marketing system developed by blogger and author John
Marketing, the respected small business
marketing system developed by blogger and author John
marketing system developed by blogger and
author John Jantsch.
Ducker,
author of The New Business Manifesto, presented a
plan for entrepreneurs to build personal / brand influence with content
marketing, eventually seeking to launch a business from that attention.
She's a bestselling
author and works with writers and
authors on how to create a social media
marketing plan to become successful with their books.
Unlike 60 - years ago where most
authors didn't have the tools to promote their books, today, every
author needs a social media
marketing plan.
This includes working with them on their Amazon page, Amazon
Author page, Book Reviews, eBooks and a myriad of other different
marketing plans and programs.
She's also the
author of nine books, including The Nonfiction Book
Marketing Plan: Online and Offline Promotion Strategies to Build Your Audience and Sell More Books.
For her 14th book, Lysa hired Rob Eagar to critique her manuscript, expand her
author platform, develop a memorable brand, improve her speaking skills, and build a powerful book
marketing plan.
You'll discover: — how to create your
author platform — how to prepare for publishing your book — a range of setup decisions you need to make —
marketing plans and options.
Many
authors don't know how to develop a
marketing plan.
To be successful
authors should create a business
plan (see my article How to Create a Successful Book Marketing Plan) and timeline to use as a gu
plan (see my article How to Create a Successful Book
Marketing Plan) and timeline to use as a gu
Plan) and timeline to use as a guide.
However, every Indie
author needs to assess their business
plan before spending money on listing services and
marketing.
Despite being based in Ireland, the publisher hopes to work with
authors from across the globe and says that its «editors work with
authors on a one - on - one basis to ensure each book presented is of the highest quality... the publisher works side - by - side with
authors to develop effective
marketing plans and promotional programs, advising on career choices and forward career
planning, and assist in setting up the
author's overall image.»
A successful
marketing plan is crucial to your success as an
author.
Independents create game
plans and understand the necessity of having their
authors have platforms to enhance the
marketing of the book.
You can talk to us on the phone, and we do have
marketing options that can help
authors come up with an effective
marketing plans and sell books.
Building an
author platform is an important part of of a long - term book
marketing plan.
As
authors are taking more control over their
marketing, most are starting by executing a concentrated
marketing plan.
Unless there is a history of sales or a clear book
marketing plan from the
author to get books off bookstore shelves, most stores won't take a chance on a new
author.
Also, included: 1) Email templates 2) Sample
marketing plan of an
author who successfully got 83 reviews and reached # 1 in her category
In summary, an
author who
plans to be a serious contender in the book
market, and has a book that will pass muster with librarians and store book buyers, should consider going beyond the Amazon experience.
Market or Die is designed to instruct the
author how to
marketing their book and themselves by starting with a blank page and ending with a complete, measurable
marketing plan.
These ideas don't constitute a complete
marketing plan, but they will get an
author started in the right direction.
We will get you started with an
author webpage and then put together a individualized
marketing plan to sell your book.