Sentences with phrase «many of their advertisers»

These are natural outlets for the company, he says, because many of its dozens of advertisers are eager to reach a college - aged crowd.

But it's an appropriate tidbit if he's going to get a crowd of advertisers and media buyers to accept the company's vision.

YouTube ultimately needs more people like Singh to produce engaging content and attract more of the advertisers and ad dollars it's seeking.

But do we trust these new influencers or do they merely exist to replace the role of advertisers, recruiters and newspapers?

What's ironic is that while YouTube started purely as a repository for user - generated content, the company has recognized that it needs higher quality videos to draw the kinds of advertisers it wants — which sounds a lot like television's model.

That's why Google shows shopping ads, connecting our users with thousands of advertisers, large and small, in ways that are useful for both,» Kent Walker, senior vice president at Google, said in a statement.

To be sure, there are examples of advertisers celebrating larger people as they are, but they tend to be so rare that they become news stories unto themselves.

Dozens of advertisers have abandoned her show after her mockery of shooting survivor David Hogg.

The ability of advertisers to deliver their message to the precise audience most likely to respond is the cornerstone of Facebook's business model.

That's the nagging fear of advertisers who «play» the trade publications.

The FFA also claims that 65 of the advertisers it targeted didn't advertise again in two of the most recent episodes of All - American Muslim.

The kind of detailed demographic and interest - based targeting that the company specializes in makes sense for plenty of advertisers and marketers, but for a consumer - goods company like P&G that is more interested in broad reach and awareness, that kind of targeting may not be terribly compelling.

Just look at the titles of the advertisers with the most effective Winter Olympics ads, according to an analysis by analytics firm Ace Metrix: Smucker's, «Hardworking Olympians;» GE, «Childlike Imagination — What My Mom Does at GE;» Bounty, «Julie Chu: Has to Credit Her Mom;» and Jif, «Kids with the Olympic Dream.»

But violating its policies will lead to the removal of the ads involved, and even termination of these advertisers» accounts.

Analysts say some of the rebound is a result of what happened last year, when large numbers of advertisers put less into the upfront market and kept more of their spending for what is called the short - term «scatter» market, where ads are bought on an as - needed basis.

On Thursday, the social network — now part of Microsoft — said that it is testing sponsored videos with a limited number of advertisers.

Yet Twitter acknowledged in IPO filings that low use of smartphones in emerging markets such as India could hamper the ability of advertisers to deliver compelling advertisements and hurt its earnings potential.

I have spoken personally to a number of advertisers over the last few days as well.

Instead, consider these six less obvious ways Facebook can make money while keeping your data out of the hands of advertisers:

«Online, we are already tracked everywhere by cookies and recording scripts, while our behavior and emotions are constantly analyzed for the benefit of advertisers.

And finally, for the sake of the advertisers and publishers, Triggit needed to monitor what an effective cost per thousand impressions, or CPM, would be for a publisher running these ads.

Susan Canavari: You know, we do feel like as an advertiser, it's incredibly important to our brand health that our advertising and all of our content is in contextual places that is far away from hate and fake news as possible so internally, over the last several months, we have processes in place to ensure that none of our advertiser and our content is near fake news or hate.

Fears of advertisers pulling from the social media platform have also heightened, with the likes of Mozilla and Commerzbank pulling ads.

He was «so optimistic that you couldn't help liking him,» says Kerry Smith, the Florida Retirement Lifestyles editor from 1994 to 1997, but «we lost a ton of advertisers in the first six months.»

Rather than step in on behalf of advertisers and forbid all age - restricted content from being monetized (as is currently the case), perhaps YouTube could improve the tools advertisers have at their disposal so that they can control what types of videos in which their ads appear.

«All the tools that exist are virtually the same, [no matter] if you are one of the world's biggest advertisers, or if you are just starting up... Actually, I think that some of the most innovative and most entrepreneurial of our advertisers are small business owners, and that is definitely true in this region as well, where we see people looking to connect with the people that matter to them.

Last month, the company said it was temporarily disabling the ability of advertisers to exclude racial groups from the intended audience of ads, and promised to «do better» at policing discriminatory practices.

This means that around $ 2.9 billion - worth of ad spend is under review, given that 90 percent of advertisers claim to be looking at their contracts.

The social - review site's massive growth can be attributed to an influx of advertisers, an analyst says.

His comments come as a survey from the World Federation of Advertisers revealed that large brands are reviewing contracts related to almost $ 3 billion of spend on programmatic advertising.

Research by the World Federation of Advertisers reveals that nearly 90 percent of advertisers it surveyed are «reviewing and resetting contracts and business models.»

Sheryl Sandberg acknowledged on the conference call they did lose a handful of advertisers as the privacy concerns were raised, related to the unauthorized use of Facebook user data in the 2016 presidential campaign.

Eleven companies so far have pulled their ads after a pushback by Parkland student David Hogg, 17, who called for a boycott of her advertisers.

On Monday, Weed was also named the first Global Marketer of the Year by the World Federation of Advertisers and Campaign magazine.

They can just squeeze a lemon and get some money out of advertisers.

When Facebook users in the United States encounter an ad for a candidate or issue, they'll soon be able to see the identity of the advertiser, its cost, how it was targeted, and what other ads the advertiser ran.

My blogging friend knew of an advertiser who needed more blogs to advertise on.

Time Warner reported better - than - expected quarterly revenue in late April, an increase of 10 percent to $ 3.34 billion, because of advertisers associated with college basketball games.

If Facebook gave users a comprehensive list of advertisers» access to their information the number of third party companies would clearly stretch into the thousands.

But even this two month view can still stretch to hundreds of advertisers per individual.

His plans did not represent a big reduction of advertisers» ability to use Facebook data, which is the company's lifeblood.

It is not the responsibility of any advertiser to ensure that questions are answered.

Facebook continues with testing it within limited number of advertisers.

Spotify's self - serve platform, launched in September, is driving programmatic growth by onboarding thousands of advertisers, the company said in a release.

EMarketer has said it sees no signs of advertisers leaving, either.

If and when Google's competitors catch up to Google in terms of quality and tools, Google could pay the price for doing anything that reduces the quality of the advertiser experience on their site.

Thus far the boycott has successfully resulted in a number of advertisers, including Hulu, Expedia, and Nestle, removing their ads.

The list of advertisers announcing that they pulled ads from the Ingraham Angle includes Jenny Craig, Nutrish, Hulu, TripAdvisor, Wayfair, Expedia, Nestlé, Johnson & Johnson, and Office Depot.

SpyFu — Provides search volume, number of clicks per day and their average daily cost, the actual number of advertisers currently bidding on the keyword and the actual AdWord ads that are running (click to enlarge).

A conversation of advertisers with social audiences on Facebook mobile app will creates a long - term relationships with the brand.